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SLOW COOKER

@fraser__reynolds

450.9K followers · usually 5.5K views a post

Views

135.7K

Likes

3.3K

Comments

912

Promoted product

Slow Cooker

Why it worked

This video likely performed well due to its clear, step-by-step demonstration of a comforting and popular dish, appealing to viewers looking for easy meal preparation ideas. The use of a slow cooker also taps into the trend of low-effort, high-reward cooking.

Summary

The creator demonstrates how to make slow cooker beef by searing the meat, then adding aromatics, liquids, and seasonings to the slow cooker. After cooking for 10-12 hours, the beef is shredded and served with mash and vegetables.

Structure

1Sear the beef
2Sauté aromatics and add liquids/seasonings
3Slow cook the beef
4Shred the beef
5Serve with sides

Product placement

Slow Cooker (ACTS - used to cook beef, removing it would change the video); OXO (APPEARS - brand of beef stock cubes, removing it would not change the video); Worcestershire sauce (ACTS - used as an ingredient, removing it would change the video); Beef gravy granules (ACTS - used as an ingredient, removing it would change the video)

Call to action

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Original caption

Sunday Lunch Anyone??? Is there anything better than slow cooker beef. Get this saved ✅ Shopping list: 1 kg beef joint 5 cloves of garlic Salt Pepper 2 tbsp tomato purée 1.5 tsp thyme 300 ml beef stock 2 tbsp Worcestershire sauce 3–4 tbsp beef gravy granules 1.5 kg potatoes 1 tbsp light butter (for the mash) 300 g asparagus 1 onion Nutrition Serves 6 (includes mash and asparagus) Calories 672 Fat 27 g Saturates 9 g Carbs 52 g Sugar 10 g Protein 39 g Fibre 5 g Sodium 926 mg #SundayLunch #SlowCookerBeef #HealthyFamilyMeals #highproteindinner