@ash.wishman — 11x breakout

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Me shopping online knowing damn well I don’t want to leave my house 🫣

@ash.wishman

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Why it worked

The creator's relatable confession about the common behavior of online window shopping without the intention to buy, framed in a humorous and self-aware way, likely resonated with viewers who engage in similar habits.

Summary

The creator discusses their habit of online shopping from the comfort of their home, acknowledging that they often browse for clothes they don't actually intend to wear or go out in. They reflect on how this online shopping behavior saves them time and money, contrasting it with the person they are when actually out shopping.

Structure

1Creator states they shop online from home
2They admit to not wanting to leave the house
3They describe browsing clothes they don't intend to wear
4They reflect on how this saves time and money
5They contrast this with their identity when actually shopping

On-screen text

Me shopping online knowing damn well I don’t want to leave my house 🫣

Transcript

Me shopping online knowing damn well I don’t want to leave my house 🫣 I shop online. I'm not like somebody who goes out and like, does the said, you'd rather be home. Who are you shopping for? Like, is this all imaginary in your head? Because the places you want to go to where those clothes, get the time comes to wear them, you're not gonna want to go. It's gonna save myself a lot of time and money. Does anyone else do that where they just scroll and they're like, looking at clothes as if like, I don't know who I am when I'm shopping online because it's not the person laying in like five-year-old pajamas on a Friday night.