COSTCO STEAK HACK

@lifesrad

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SoundTikTok sound · original sound - lifesrad

Promoted product

New York Strip Steaks

New York Strip

Why it worked

The video taps into a common consumer desire for value and savings, particularly with popular items like steak. By showing a clear "hack" to get more for less, it provides actionable, relatable content that encourages viewers to try it themselves.

Summary

A couple demonstrates a "Costco Steak Hack" by purchasing a large, whole top loin of New York strip steak. They cut it into 20 individual steaks, highlighting the cost savings compared to buying pre-portioned packs.

Structure

1Introduce the Costco steak hack
2Show the large cut of meat and its total cost
3Demonstrate cutting the meat into individual steaks
4Reveal the total number of steaks and cost per steak
5

Original caption

How many steaks 🥩 will we get with this?! 👀 @Costco Wholesale #costco #mealprepideas #grocerybudget #steak #costcodeals

More from @lifesrad

Product placement

Costco: ACTS - the store where the meat was purchased. Removing it would change the context of the purchase, but not the core action of cutting steaks. It is incidental.

On-screen text

COSTCO STEAK HACK HOW MANY NY STRIP STEAKS WILL WE GET TOTAL: $141 20 NEW YORK STRIP STEAKS 20 STEAKS 11 oz $7 per steak WHY THIS IS A WAY BETTER DEAL...

Transcript

How many steaks will we get with this?! We're going to see how many steaks we can actually get out of this. Let's do this. Typically we buy the five to six pack of steaks at Costco, the New York strip steak. However, we're going to see how many steaks we can actually get out of this top loin because it's a lot cheaper that way. Got this from Costco. $10 a pound. The whole thing weighs 14 pounds. Total to $141. We got this from Costco. $10 a pound. The whole thing weighs 14 pounds. Total to $141. Ew. Why this is a way better deal... 20 New York strip steaks. 20 steaks, 11 oz, $7 per steak. So it's a way better deal than you can normally get. I'm just going to package all of these up into freezer bags and then whenever we want to cook them, we just take them out to defrost and we have steak dinners for way less.