ULTA BEAUTY

@angelaxbeauty

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SoundTikTok sound · original sound - angelaxbeauty

Promoted product

Ulta Beauty 21+ Days of Beauty Event

Don't miss out on exclusive beauty deals during Ulta Beauty’s 21+ Days of Beauty Event! Shop 50% off top brands today with Daily & Weekly Beauty Steals® in store, online or in the app.

2 videos2 creators

Why it worked

The video effectively leverages a popular retail event (Ulta's 21 Days of Beauty) with a clear value proposition (50% off select products). By showcasing a variety of desirable beauty items with specific sale dates, it creates urgency and provides actionable recommendations for viewers interested in beauty deals.

Summary

The creator visits Ulta Beauty during their 21+ Days of Beauty Event, highlighting several products that will be 50% off on specific dates. She showcases makeup, fragrance, hair care, and body care items, encouraging viewers to take advantage of the sales.

Structure

1Introduction to Ulta Beauty and the 21+ Days of Beauty Event
2Showcasing DIBS BEAUTY Glowtour Duo sticks
3

Original caption

#UltaBeautyPartner these 50% off steals are insane 🫣 don’t miss the @Ulta Beauty 21+ Days of Beauty Event happening now through 9/17! #UBCollective #ultabeauty *Exclusions apply. For event details and complete terms and conditions, visit http://ulta.com/21days

More from @angelaxbeauty

Product placement

Ulta Beauty: ACTS - a beauty retailer where the video takes place and products are purchased. Removing it would change the video's setting. DIBS BEAUTY Glowtour Duo Shimmering Blush + Contour Sticks: ACTS - the product is shown and described as a makeup item. Removing it would change the video's content. Rare Beauty Soft Pinch Luminous Powder Blush: ACTS - the product is shown and described as a makeup item. Removing it would change the video's content. Tarte Tartelette Tubing Mascara: ACTS - the product is shown and described as a makeup item. Removing it would change the video's content. Gucci Flora Gorgeous Magnolia Eau de Parfum: ACTS - the product is shown and described as a fragrance. Removing it would change the video's content. Marc Jacobs Daisy Wild Eau So Intense Eau de Parfum: ACTS - the product is shown and described as a fragrance. Removing it would change the video's content. Amika The Wizard Detangling Primer: ACTS - the product is shown and described as a hair care item. Removing it would change the video's content. Sol de Janeiro Rosa Charmosa Dewy Cream: ACTS - the product is shown and described as a body care item. Removing it would change the video's content.

Call to action

check it out before it ends

On-screen text

ULTA BEAUTY 21+ DAYS OF BEAUTY EVENT 50% OFF TONS OF PRODUCTS DIBS BEAUTY GLOWTOUR DUO SHIMMERING BLUSH + CONTOUR STICKS DIBS BEAUTY GLOWTOUR DUO SHIMMERING BLUSH + CONTOUR STICKS 50% OFF 8/28 RARE BEAUTY SOFT PINCH LUMINOUS POWDER BLUSH 50% OFF 9/5 TARTE TARTELETTE TUBING MASCARA 50% OFF 9/5 GUCCI FLORA GORGOUS MAGNOLIA EAU DE PARFUM (3.3 OZ) 50% OFF 9/12 MARC JACOBS DAISY WILD EAU SO INTENSE EAU DE PARFUM (1 OZ) 50% OFF 9/4 AMIKA THE WIZARD DETANGLING PRIMER (5 OZ) 50% OFF 8/30 SOL DE JANEIRO ROSA CHARMOSA DEWY CREAM (2.5 OZ) 50% OFF 9/4

Transcript

Okay guys, I just got to Ulta Beauty because if you didn't know, they're having a major event right now. The 21+ Days of Beauty Event where so many products are going to be 50% off. So let me take you inside and show you what I would get. Starting in the makeup section, the DIBS BEAUTY Glowtour Duo sticks are amazing. Cream bronzer on one side and cream blush on the other side. So good for traveling. 50% off on August 28th. If you prefer powder blushes, these Rare Beauty blushes are going to be 50% off on September 5th. I use these every single day and Cheer is one of my favorites. The Tarte Tartelette tubing mascara. Always makes my lashes pop. I definitely recommend this one. 50% off on September 5th. If you like gifting fragrances for the holidays, this is a perfect time to stock up. Gucci Flora Gorgeous Magnolia Eau de Parfum, 50% off on September 12th. Perfect for the floral perfume lovers. Marc Jacobs Daisy Wild Eau So Intense Eau de Parfum, 50% off on September 4th. For hair care lovers, The Wizard Detangling Primer from Amika. Detangles your hair and it's a heat protectant. 50% off on August 30th. And finally, the Rosa Charmosa Dewy Cream from Sol de Janeiro. Smells delicious and it leaves this beautiful sheen on the skin. 50% off on September 4th. This event is way too good to miss, so make sure to check it out before it ends.