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@smsupermalls

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SoundTikTok sound · original sound - smsupermalls

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+60.7K views over 5.3d · ~11.5K/day · 5 observations

Promoted product

SM Supermallssmsupermalls.com

SM Supermalls is a destination offering various activities, including shopping, dining, sports, gaming, and pet-friendly spaces.

10 videos

Why it worked

The video effectively taps into the popular trend of food vlogs and "mukbang" style content by showcasing visually appealing and culturally relevant street food. The use of multiple distinct food vendors within a single mall location provides variety and appeals to a broad audience interested in culinary experiences.

Summary

This video showcases a Pinoy street food tour at SM Supermalls, featuring Jumbo Isaw from Boudica Cafe Bar, Ilocos Empanada from Glory's, Turon with Langka from SM Supermarket, and Frozen Taho from Taho+. The video highlights various food options available at the mall, encouraging viewers to visit.

Structure

1Introduction to Pinoy street food at SM
2Showcasing Jumbo Isaw at Boudica Cafe Bar
3Highlighting Glory's Ilocos Empanada

Original caption

Pinoy street food, but may plot twist. 👀🇵🇭 Think classic taho served frozen, your favorite isaw supersized, plus familiar favorites like crispy Ilocos empanada and turon with langka. 🤤 Street food crawl, @smmegamall edition. Tara! 📍@tahoplus.ph 📍@boudicaph 📍Glory's 📍@smmarkets #GalaToTheMax #MySM #SMFoodies

More from @smsupermalls

Product placement

SM Supermalls: ACTS - The video is a tour of food options available at SM Supermalls, promoting the mall as a destination for street food. Removing it would change the context of the entire video. Boudica Cafe Bar: ACTS - The video shows food from this cafe, promoting it as a place to eat. Removing it would remove the context for the 'Jumbo Isaw'. Taho +: ACTS - The video shows and describes Taho+ products, promoting the brand and its offerings. Removing it would remove the context for the 'Frozen Taho'. Glory's Ilocos Empanada: ACTS - The video shows and describes Glory's Ilocos Empanada, promoting the brand and its offerings. Removing it would remove the context for the 'Ilocos Empanada'. Jose Cuervo: APPEARS - A bottle of Jose Cuervo is visible behind the bar. Removing it would not change what happens in the video. SM Markets: ACTS - The video shows food from SM Markets, promoting it as a place to buy food. Removing it would remove the context for the 'Turon with Langka'.

Call to action

Max out your pinoy street food cravings at SM!

On-screen text

my SM Pinoy Street Food Trip at SM? Tara! Jumbo Isaw | Boudica Cafe Bar Smokey, savory, and extra satisfying Glory's Ilocos Empanada Crispy outside, savory inside Glory's Ilocos Empanada Crispy outside, savory inside Turon with Langka | SM Supermarket Caramelized, crispy, and fruity KING Choc-Nut TURON TURON with LANGKA TURON with LANGKA & UBE Frozen Taho | Taho + Cool, creamy, and loaded with arnibal TAHO + THE ORIGINAL FROZEN TAHO ORDER HERE Frozen Taho | Taho + Cool, creamy, and loaded with arnibal Frozen Taho | Taho + Cool, creamy, and loaded with arnibal Max out your pinoy street food cravings at SM!

Transcript

Pinoy Street Food Trip at SM? Tara! Jumbo Isaw | Boudica Cafe Bar Smokey, savory, and extra satisfying Glory's Ilocos Empanada Crispy outside, savory inside Glory's Ilocos Empanada Crispy outside, savory inside Turon with Langka | SM Supermarket Caramelized, crispy, and fruity KING Choc-Nut TURON TURON with LANGKA TURON with LANGKA & UBE Frozen Taho | Taho + Cool, creamy, and loaded with arnibal TAHO + THE ORIGINAL FROZEN TAHO ORDER HERE Frozen Taho | Taho + Cool, creamy, and loaded with arnibal Frozen Taho | Taho + Cool, creamy, and loaded with arnibal Max out your pinoy street food cravings at SM!