Hobonichi Weeks

@justtiathings

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SoundTikTok sound · original sound - maja_ponadprzecietna

Promoted product

Hobonichi Weeks

Hobonichi Techo Book Buying Guide: Take a look at the various sizes and types of Hobonichi Techo books.

14 videos11 creators

Why it worked

The video taps into the planner community's interest in color comparisons and new releases, providing a quick and visually appealing overview of two popular planner options.

Summary

The video compares two Hobonichi Weeks planners: Lavender Milk and Pink Sapphire. The creator shows both planners, highlighting their colors and mentioning that Lavender Milk is a true lavender purple, while Pink Sapphire is brighter than previous versions.

Structure

1Introduction of Hobonichi Weeks planners
2Comparison of Lavender Milk and Pink Sapphire colors
3Description of Lavender Milk's true purple hue
4Description of Pink Sapphire's brightness

Original caption

Hobonichi weeks color comparison. In the stock photos, lavender milk had more of a pink tone but it’s a true lavender purple. Pink Sapphire is brighter than last years pink 💗😍 #hobonichiweeks #plannertok

More from @justtiathings

Product placement

Hobonichi Weeks (Acts - it is a planner that is being reviewed and compared, its features are described, and its appearance is the subject of the video. Removing it would change what happens in the video).