@chasemartinezmusic — 61x breakout

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IF YOU SCROLL.

@chasemartinezmusic

104.2K followers · usually 5.4K views a post

Views

253.0K

Likes

54.6K

Comments

2.6K

11.0K

Promoted product

Chase Martinez music

Why it worked

The creator leverages a direct appeal for help and a simple, low-effort call to action (sharing a link with one person) to engage viewers and promote his music.

Summary

The creator, Chase Martinez, is struggling to find an audience for his music and asks viewers to share his Spotify link with one person. He introduces himself and his Spotify profile, showcasing his music.

Structure

1Creator asks for help finding an audience.
2Creator explains the difficulty in reaching listeners.
3Creator requests a simple action: sharing a link.
4Creator introduces himself and his Spotify profile.

Product placement

Spotify: it is an audio streaming service where the creator's music is available. It appears on screen and is operated by the creator to show their music. Removing it would change what happens in the video.

Call to action

If you can copy this link and maybe share it with one person, it would mean the world to me. Like, if you're curious to listen, then I would like to introduce myself.

On-screen text

IF YOU SCROLL. AH, YOU'RE STILL HERE? MAYBE YOU CAN HELP ME OUT? REALLY HAVING A HARD TIME TRYING AUDIENCE FOR MY MUSIC. YOU DON'T HAVE TO COMMENT, LIKE, THAT, BUT IF YOU LINK AND MAYBE SHARE IT WITH ONE PERSON, THE WORLD TO ME. LIKE, CURIOUS TO LISTEN THEN I WOULD LIKE TO INTRODUCE MYSELF. HI, I'M CHASE MARTINEZ, AND THIS IS MY SPOTIFY.

Original caption

‘MISBEHAVE’ Stream now on Spotify! Hi 👋🏼 I’m Chase, I have this dream to be the next biggest thing! So if you’re reading this, ur officially an OG 🙂‍↔️ if ur new here pls make urself at home! 🏡 I hope you enjoy my music 💿 and I hope you join me on my journey 🙏🏽 I promise it’ll be worth the ride 🎢 lemme know where you’re listening from! 🌍 #newmusic #smallartist #singer #independentartist #fyp