Did CeraVe just dupe Korean skincare?

@milkydew

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SoundTikTok sound · last sip

Promoted product

CeraVe HA Water Gel

Why it worked

The video uses a clear, objective 'test' format with a digital hydration meter to provide visual proof of the product's efficacy, which builds trust and makes the promotional content feel like a helpful experiment.

Summary

The creator compares the performance of CeraVe's HA Water Gel against a viral Korean moisturizer using a hydration meter. She concludes that the CeraVe product is more hydrating, less sticky, and better for sensitive skin.

Structure

1Introduction of the comparison between CeraVe and Korean moisturizer.
2Baseline hydration measurement for both sides of the face.
3Application and sensory review of the Korean moisturizer.
4Application and sensory review of the CeraVe HA Water Gel.
5Final hydration test and comparison of results.

Original caption

American moisturizer🇺🇸 vs Korean moisturizer🇰🇷 and the winner is……🥁🏆 @CeraVe @Amazon #CeraVePartner #koreanskincare #skincaretips #skincarereview #gelmoisturizer

More from @milkydew

Product placement

CeraVe HA Water Gel: (a) ACTS — the creator applies it to her face, demonstrates its texture, compares its performance against a competitor, and uses a hydration meter to show its effectiveness. Removing it would change the entire video. CeraVe: (a) ACTS — the brand is mentioned as a partner and the product is the focus of the review. Removing it would change the video. Amazon: (a) ACTS — the creator explicitly directs viewers to purchase the product there. Removing it would change the call to action.

Call to action

check this one out from CeraVe and you can get it on Amazon

On-screen text

🇰🇷 vs 🇺🇸 moisturizer CeraVe duping Kbeauty👀?! #CeraVePartner I partner with CeraVe to see if their HA water gel is actually worth the dupe Hydration level with no moisturizer on Hydration Level: 60% Now for this side of my face, Hydration Level: 59% This is the viral Korean moisturizer This is blending out pretty nicely There's also a fragrance to it Now that this is all blended out, you can see the shine on my face, and it is a little sticky, but not too bad CeraVe, let's blend this out Ooh, I'm actually surprised by how nicely this is blending I do like the texture of this It's very lightweight It's actually lighter and not as sticky as the Korean cream You can see that this side is quite glowy I will say that the CeraVe moisturizer it doesn't feel as heavy on my skin Oh, and there's no fragrance I know that Korean skincare can tend to have fragrance so if you have more sensitive skin I would definitely go with the CeraVe This is the CeraVe side and you could see my skin is glowing This is the Korean skincare side Oh, it's actually not glowing as much I will say that the Kbeauty side It feels a little more sticky or feels like there's like something on top of my skin versus the CeraVe side I feel like is actually penetrating into my skin I'm actually so surprised that the CeraVe side has more glow than the Kbeauty side The real test is seeing which side is more hydrating CeraVe side is Ooh, Hydration levels is at 96% 36% INCREASE✨ 60% -> 96% Kbeauty side Oh, it's at 92% 33% INCREASE...🥺 59% -> 92% The winner for this hydration test CeraVe🏆 36% INCREASE 60% -> 96% If you're looking for a lightweight gel moisturizer that's actually hydrating check this one out from CeraVe and you can get it on Amazon CeraVe HA Water Gel💙

Transcript

Did CeraVe just dupe Korean skincare? This is American moisturizer. This is Korean moisturizer. And I've partnered with CeraVe to see if their HA water gel is actually worth the dupe. My hydration level with no moisturizer on is 60%. Now for this side of my face, 59%. I have the same amount on both sides. This is the viral Korean moisturizer. This is blending out pretty nicely. There's also a fragrance to it. Now that this is all blended out, you can see the shine on my face, and it is a little sticky, but not too bad. CeraVe, let's blend this out. Ooh, I'm actually surprised by how nicely this is blending. I do like the texture of this. It's very lightweight. It's actually lighter and not as sticky as the Korean cream. You can see that this side is quite glowy. I will say that the CeraVe moisturizer, it doesn't feel as heavy on my skin. Oh, and there's no fragrance. I know that Korean skincare can tend to have fragrance, so if you have more sensitive skin, I would definitely go with the CeraVe. This is the CeraVe side and you could see my skin is glowing. This is the Korean skincare side. Oh, it's actually not glowing as much. I will say that the Kbeauty side, it feels a little more sticky or feels like there's like something on top of my skin versus the CeraVe side. I feel like is actually penetrating into my skin. I'm actually so surprised that the CeraVe side has more glow than the Kbeauty side. The real test is seeing which side is more hydrating. CeraVe side is. Ooh, hydration levels is at 96%. 36% increase. 60% to 96%. Kbeauty side. Oh, it's at 92%. 33% increase. 59% to 92%. The winner for this hydration test is CeraVe. 36% increase. 60% to 96%. If you're looking for a lightweight gel moisturizer that's actually hydrating, check this one out from CeraVe and you can get it on Amazon.