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All breakouts
364Talking HeadPOV / Skit hookLifestyle
Hook
“i’m just gonna do a little concealer”
@karenna.davis
175.3K followers · usually 34.9K views a post
Views
12.2M
Likes
787.6K
Comments
1.9K
Shares
16.7K
Why it worked
The video uses a relatable, low-effort aesthetic and a simple, conversational hook that invites viewers into a casual beauty routine.
Summary
The creator applies concealer to her under-eye area while wearing hair rollers. The video is a short, casual makeup routine clip.
Structure
- 1Creator introduces the step of applying concealer
- 2Creator applies the product under her eyes
- 3Video ends
On-screen text
“i’m just gonna do a little concealer”
Transcript
i’m just gonna do a little concealer
Original caption
just something light 🤭 #makeup #makeupartist #fyp
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