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All breakouts
56.9Talking HeadHow-To hookLifestyle
Hook
I’m just going to do a little concealer today
@mangomoniica
762.3K followers · usually 18.7K views a post
Views
1.1M
Likes
36.9K
Comments
35
Shares
1.5K
Promoted product
Aensed concealer
Why it worked
The video uses a simple, relatable 'get ready with me' format that allows the product to be demonstrated naturally without an overt sales pitch.
Summary
The creator demonstrates the application of Aensed concealer as part of her makeup routine. The video focuses on the product's coverage and blending on her skin.
Structure
- 1Creator introduces the concealer
- 2Application of the product to the face
- 3Blending the concealer
- 4Final look reveal
Product placement
Aensed concealer: (a) it ACTS — the creator applies it to her face, demonstrating its coverage and blending capability. Removing it would change the video as it is the central product being demonstrated.
On-screen text
I’m just going to do a little concealer today
Original caption
Hehe🤭 #fallmakeup #trending
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