You have to stop with this desire to be easy.

@tomnoske

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Selling · Course / Info

Time To Buildseen in 25 videos →https://join.timetobuild.live ↗

Why it worked

The video uses motivational content about embracing challenges to subtly promote a course on building a business, appealing to viewers' aspirations for success and differentiation.

Summary

The video argues that pursuing difficult goals, rather than easy ones, leads to greater success and less competition. It encourages viewers to embrace challenges as a path to growth.

Structure

1Stop desiring easy goals
2Embrace difficult challenges
3Less competition for hard goals
4The bottom is crowded
5Choose the hardest thing and commit

Product placement

The video promotes a course or program called 'Time To Build' through its bio link, which is presented as a way to build a business.

Call to action

Choose the hardest thing you can possibly do and then go all in on achieving it.

Original caption

You don't want your goals to be easy. Most people choose easy. So by choosing the most difficult thing you can possibly put in front of you; You've already placed yourself ahead of 99% of other people. Choose the hardest challenge you can possibly manage, then go all in. That's how you grow. #SelfImprovement #mindsetshift #selfmastery

More from @tomnoske

Their other posts in the index, biggest breakout first.

On-screen text

stop with this desire to be easy. went your goals to be easy. You want your goals difficult thing in your life. You should be by the idea is going to be challenging because something is to achieve, competition to achieve it. the most challenges possibly put in front of you and do them the bottom is crowded. The mundane. The easy is crowded. Choose thing you can possibly do and then go all achieving it.

Transcript

You have to stop with this desire to be easy. You don't want your goals to be easy. You want your goals to be a difficult thing in your life. You should be by the idea that this is going to be challenging because the more difficult something is to achieve, the less competition you will have to achieve it. Seek out the most difficult challenges you can possibly put in front of you and do them. The bottom is crowded. The mundane, the easy is crowded. Choose the hardest thing you can possibly do and then go all in on achieving it.