THE NUMBER

@haydenpawelski

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Why it worked

The video uses a relatable analogy to explain the fear of cold calling, making the concept accessible and memorable. The use of on-screen text reinforces the key points, aiding comprehension and engagement.

Summary

The speaker discusses the fear of cold calling, drawing an analogy to ancient cavemen fearing ostracization from their tribe. They suggest that understanding the 'why' behind the fear and realizing that negative consequences are unlikely can help overcome it.

Structure

1The common question about cold calling
2Analogy to cavemen and tribal exclusion
3Understanding the fear's root
4Realizing the lack of dire consequences
5Applying this to overcoming fears

On-screen text

THE NUMBER I'VE ALWAYS ON T-TALK IS: DO YOU GET COLD CALLING YOU KNOW YOUR MOM LIKE BIG RED DOWN AT SCREEN JUST PRESS THEN GUESS TALKING TO AND IT'S JUST LIKE UNDERSTAND THE WHY NERVOUS BUT LIKE I THINK IT BACK TO A LIKE A IT'S BACK WHEN CAVEMEN YOU KNOW BE OF THE TRIBE OF THE TRIBE YOU'RE ON WELL YELLS AT YOU YOU'RE NOT AND ONCE MOST FEARS IN LIFE CAN WRAP THAT YOU'RE ACTUALLY GOING TO YOUR FAMILY FRIENDS SO TO SOMEONE

Original caption

My thoughts on the fear of cold calling #coldcalling #salestips

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Transcript

THE NUMBER I've always ON T-TALK IS: DO YOU GET COLD CALLING How do you get over the fear of cold calling? You know, your mom like big red down at the bottom of the screen, just press then guess talking to him and it's just like I understand the why nervous but like I think it goes back to a like a uh uh back when cavemen you know be of the tribe of the tribe you're on your own well yells at you you're not and once most fears in life can wrap that you're actually going to your family friends so to someone on the phone