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Amex Cobaltseen in 3 videos →
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4.0Talking HeadCuriosity Gap hook
Hook
BEST CREDIT CARD IN CANADA
@mattshoss
67.7K followers · usually 5.8K views a post
Views
22.4K
Likes
406
Comments
25
Shares
101
Selling · Other Product
Why it worked
The video provides a clear and concise explanation of a popular credit card's benefits, focusing on practical spending categories like food and streaming. It addresses a common pain point (monthly fee) and offers a compelling justification, making it highly relevant and valuable to Canadians seeking to optimize their credit card rewards.
Summary
The video identifies the Amex Cobalt card as the best credit card in Canada, highlighting its rewards for food, streaming, gas, and transit. It acknowledges the $16 monthly fee but argues the points earned outweigh the cost for those who spend on these categories, with a caveat that the points are best used for travel.
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Transcript, structure and on-screen text
6 beats, a 210-word transcript and 12 lines of on-screen text — the parts you need to write your own version.
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Original caption
what’s the best credit card in Canada?
More from @mattshoss
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