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The first time my client posted this video, it got 25,000 views. But the second time it was posted, it got 300,000 views. Same video, except one thing changed: a title card at the top. Why? Because most creators miss this crucial part. So listen up. People don't watch your videos if they don't know what they're watching. And when the viewer is watching, they're always asking these three questions: 1. What's this video about? 2. Is it relevant to me? 3. Why should I care? Let's break down how that title card and how all three. Number one: It creates curiosity. (What are the 12 exercises?) Because you want to know, well, what are the 12 exercises? Number two: It creates emotion. (Wait - are crunches a waste of time?) Because you're like, wait, are crunches a waste of time? And am I doing something wrong? Number three: It's relevant. (If you're trying to get a six-pack, you'll watch it.) This is for you. And if you do all that, there's one note about title cards that you must understand. They are 3-9 words and they use simple language too, and it's simple to understand. So try this with your next video and watch what happens on social media. And if you want to grow on social media, or you just want to make better content, follow for more.