Once you're associated with an elite reputation you can fail upwards

@solesontech

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Why it worked

The video likely performed well due to its relatable and aspirational message about career advancement. The concept of "failing upwards" is intriguing and offers a counter-intuitive perspective on success, which can capture viewer attention. The direct and confident delivery, combined with clear on-screen text, makes the information easily digestible.

Summary

The video explains the concept of "failing upwards," where having an elite reputation allows individuals to make mistakes or even get fired from a prestigious company and still find a comparable or better position elsewhere. The speaker emphasizes the importance of associating oneself with prestige and exclusivity to achieve this career advantage.

Structure

1Introduction to failing upwards with an elite reputation
2The importance of exclusivity and prestige
3How to get hired at an elite company
4The ability to be mediocre or even fail within an elite company
5The ease of finding new opportunities after leaving an elite company
6The concept of failing upwards explained

Product placement

The video discusses the concept of "failing upwards" and mentions the importance of being associated with prestigious companies. While no specific product is explicitly promoted, the advice is geared towards career advancement, potentially implying the use of services or strategies that build such a reputation.

Original caption

Once you’re elite you can fail upwards.

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Call to action

So do everything in your power to join that prestigious company. I promise you, this will make your life 10 times easier.

On-screen text

Once you're associated with an elite reputation you can fail upwards A PRESTIGIOUS REPUTATION YOU CAN FAIL UPWARDS EVEN IF YESTERDAY I TALKED ABOUT THE IMPORTANCE OF HAVING A THAT'S ASSOCIATED WITH EXCLUSIVEITY WHERE THE MAIN TO DO EVERYTHING TO GET HIRED AT AN ELITE AND ONE THING PEOPLE DON'T REALIZE IS THAT ONCE YOU'RE AT AN YOU YOU CAN BE EXTREMELY MEDIOCRE EVEN GET FIRED OR LAID OFF RELATIVELY EASY FOR YOU TO GET ANOTHER JOB AT THE SAME LEVEL OR EVEN A HIGHER LEVEL GREAT COMPANY THIS IS CALLED FAILING UPWARDS OVER AND OVER IN MY CAREER IS BORDERLINE BAD TO GET FIRED AT A CERTAIN GETTING A LEADERSHIP POSITION AT ANOTHER GREAT COMPANY THIS SEEMS KIND BUT THIS IS HOW THE WORLD ONCE YOU HAVE A REPUTATION THAT'S ASSOCIATED WITH PRESTIGE AND EXCLUSIVITY SO DO EVERYTHING TO JOIN THAT PRESTIGIOUS COMPANY I PROMISE YOU THIS WILL MAKE YOUR LIFE 10 TIMES EASIER

Transcript

Once you're associated with an elite reputation you can fail upwards. Yesterday I talked about the importance of having a brand that's associated with exclusivity. Where the main takeaway was to do everything in your power to get hired at an elite company. And one thing people don't realize is that once you're at an elite company, you can be extremely mediocre, even get fired or laid off. It'll be relatively easy for you to get another job at the same level or even a higher level at another great company. This is called failing upwards. I've seen this over and over in my career where someone who is borderline bad, to get fired at a certain company, will end up getting a leadership position at another great company. This seems kind of counterintuitive, but this is how the world works once you have a reputation that's associated with prestige and exclusivity. So do everything in your power to join that prestigious company. I promise you, this will make your life 10 times easier.