Loading video…
All breakouts
9.5Talking HeadStory Open hookLifestyle
Hook
GOING TO SEE ONE OF THE SHELF BRANDS AT THEIR THIRD RETAILER
@theshelfnyc
3.0K followers · usually 951 views a post
Views
8.8K
Likes
1.5K
Comments
3
Shares
3
Promoted product
Brineborn Pickles
Why it worked
The video taps into the popular "shelfie" or emerging brand trend and the creator's genuine enthusiasm for discovering and supporting these brands. The focus on a specific, visually appealing product like artisanal pickles, combined with relatable retail experiences, likely resonated with viewers.
Summary
The creator visits a gourmet grocery store to check out emerging brands, specifically focusing on Brineborn Pickles. She expresses excitement about the brand's growth and decides to purchase some pickles.
Structure
- 1Visiting a retailer to see shelf brands
- 2Entering the store and observing products
- 3Highlighting Brineborn Pickles as the reason for the visit
- 4Selecting and purchasing Brineborn Pickles
- 5Leaving the store with the purchased items
Original caption
I love watching all of the shelf and emerging brands grow it actually gets me so hype🩷🚀@Brineborn @Brokeback Contessa your curation is iconic🫶🏼 #theshelfnyc #meadowlane #nyclife #snackbreak #pickletok
More from @theshelfnyc
More breakout videos from this creator.
