The video likely worked because it addresses a common pain point for businesses (lead generation and wasted ad spend) and offers a clear, low-risk solution (a 14-day test drive). The creator's direct approach and relatable explanation of past failures resonate with potential clients.
Summary
The creator cold calls a potential client to offer lead generation services for construction companies. After the client expresses skepticism due to a past bad experience with an agency, the creator proposes a 14-day test drive of their service, which includes setting up ads and using AI sales teams, to demonstrate value before any significant commitment.
Structure
1Introduction and offer of help to construction companies
2Client's initial reluctance due to past negative experience
3Creator explains their service and proposes a 14-day test drive
4Discussion of pricing and the benefits of the test drive
Original caption
How I sell my services 🏆 #entrepreneur #business #advice #money #coldcalling
More from @jeroagency
More breakout videos from this creator.
5Scheduling a follow-up call and exchanging contact information
Product placement
The creator is offering lead generation services for construction companies, utilizing AI sales teams and ad setup as part of their service. They mention a previous negative experience a client had with another agency.
Call to action
Respond to the WhatsApp message with 'hello' to confirm attendance for the 6 PM call tomorrow.
On-screen text
Cold Calling for my £25k/mo Business
(watch till the end)
hello
hey I'm I through
MC Building & construction
yes how can I help you
my name is Jeronimo
I'm just calling
local construction
companies in the area
maybe 20 seconds
to hear me out
uh mate I'm currently
on site right now
is give me a
ring back tomorrow
or drop me an email
I can send you my email
this would literally
just be 20 seconds
questions to ask you
to see if I
could even help you
so what we do is
construction companies
in the area
get more booked quotes
in their calendar
in saying that
of your work
through referrals
and word of mouth
uh yeah
nowadays it's been
don't wanna
I don't wanna be rude
have to stop you there
we were working
with an agency
which is what
that you know
we paid them a
a large four figure sum
tell you look
we spent it was
between 2-3 grand alright
two and three grand
and the time
we invested into
this agency
we were really
in a really tough patch mate
yeah no
understand man
I'm just curious
so you spent that 2-3k
did you manage
to generate any
ROI
no no no no
that's what see look
this is this is
my point look
we invested into
and we basically
because the leads
we were getting
even though we were
on the ads
were not good
good quality
yeah absolutely well
so many construction
companies
especially Islander
and they face
the same problems
which is why I'll be
happy to run
a 14 day test drive
of our service
set up the ads
AI sales teams
have to invest time into it
you were kind of
of your time
as well as your money
so what we'll do is
a quick 15 minute call
I'll ask you a few
your business
even run these
14 day test drive
and then we'll
what's your availability
like tomorrow
I can do
I can do six PM
sorry mate
you guys charge
like I said look
you've already had
a bad experience
with that agency
come on and do
a service for you
for three grand
this 14 days
so we can actually
gauge how much you
from the quotes
that we get you booked in
but I'll get into that
if that's alright
for tomorrow
cool sounds good mate
tomorrow
sorry I didn't
catch your name
Tony
Tony Tony
what I'll do as well
is I'll send you a quick message
on WhatsApp
respond hello
to the message
type it out right now
appreciate the time
I'll be looking forward
to tomorrow six PM
just respond to
just make sure
that you attend the call
from there man
alright
alright man
take care bye bye
Transcript
Hello. Yo, how are you? Hey, I'm my friend. I'm just calling to help out local construction companies in the area. Do you have maybe 20 seconds to hear me up? Um mate, I'm currently on stage right now, what you can do is give me a ring back tomorrow or drop me an email. I can send you my email. This would literally just be 20 seconds. Just have a few questions to ask you to see if I could even help you. So what we do is we help construction companies in the area get more books in their calendar. I'm right in saying that you get most of your work through refers and what of. Uh yeah, nowadays it's been a lot of refers. I don't know I don't want to be rude but look I'm going to have to stop you there. We were working with an agency which is what you are um that you know we paid them a lot of money. a large for stuff. I'm just going to tell you that we spent it was between two and three grand, all right? two and three grand and the time we invested into this agency we were in a really tough patch man and uh Yeah, no, I completely understand man. I'm just curious so you spend that two to 3K. Did you manage to generate any kind of uh. No, no, no, not at all man. That's what see, look, this is this is my point. Look, we invested into this agency and we basically waste our time because the leads we were getting even though we were spending money on the ads, we're not good, they were not good quality. Yeah, absolutely. Well I've spoken to so many construction companies, especially like yourself and they face the same problems, which is why I'll be happy to run a 40 day test drive of our service where we'll set up the ads, we'll implement AI sales team, so you don't even have to invest time into it. As you said, you were kind of a lot of your time as well as your money. So what we'll do is we'll just book a quick 15 minute call. I'll ask you a few questions about your business, see if we can even run these 14 day test drive and then we'll take it from them, man. What's your availability like tomorrow? I can do I can do 6:00 pm. Sorry mate, you know, before we jump on, how much is it you guys charge cuz you know Like I said, look, you've already had a bad experience with that agency. We're not just going to come on and do a service for you for 3 grand. Like we're running this 14 days, so we can actually gauge how much you can make from the ports that we get I'll get into that in that quick call if that's all right for tomorrow 6:00 p.m. cool sounds good mate yeah we just we'll speak tomorrow. All right no problem man sorry I didn't catch your name. Yeah my name is Tony. Tony Tony absolutely Tony what I'll do as well as I'll send you a quick message on WhatsApp. I want you to just respond hello to the message. I'm just going to type it out right now. I'll appreciate the time I'll be looking forward to tomorrow 6:00 p.m. just respond to my messages just make sure that you're at the call and we'll take it from them and sound good. All right perfect mic. All right take care bye bye.
