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All breakouts
18.3Silent UGCOther hookHealth
Hook
Outdoor session
@mike_thurston
592.8K followers · usually 16.4K views a post
Views
266.7K
Likes
11.3K
Comments
33
Shares
1.0K
Why it worked
The video leverages high-quality, aesthetic visuals of a fit creator performing impressive feats of strength, which naturally drives curiosity about his training program.
Summary
A muscular man performs a series of calisthenics and weightlifting exercises using improvised equipment on a beach. The video showcases his physique and fitness routine in an outdoor setting.
Structure
- 1Dips on wooden bars
- 2Bicep curls with heavy stone weights
- 3Push-ups on wooden benches
- 4Core exercises on a bench
- 5Overhead press and bench press with stone weights
Product placement
The creator is promoting his own fitness app, THRST App, linked in his bio, by demonstrating the high-level fitness results achievable through his training style.
On-screen text
Outdoor session
Original caption
Outdoor session
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