I'm 35

@mike_thurston

592.6K followers · usually 17.1K views a post

Views

90.4K

Likes

2.1K

Comments

55

Shares

97

SoundTikTok sound · original sound - mike_thurston

Promoted product

THRST Appthrstapp.com

13 videos

Why it worked

The video uses a common TikTok trope of contrasting age with appearance, which is visually engaging. The use of emojis and a relatable struggle for money adds to its shareability. The subtle promotion through the creator's bio link and caption makes it feel less like a direct advertisement and more like organic content.

Summary

The video contrasts the creator's age of 35 with a more youthful appearance, implying that dedication to fitness and perhaps a specific program is key. It suggests that financial resources are necessary for this lifestyle, enabling better sleep, peace, and love.

Structure

1Introduction of age 35
2Contrasting appearance with age
3Emphasis on financial motivation
4Struggle without money

Original caption

You don't need more time. You need one thing you refuse to skip. 45 min is enough, I have different guides so you don't have to guess.

More from @mike_thurston

Product placement

The video implies the existence of a fitness program or app called THRST App, which the creator uses to maintain their physique and potentially achieve their goals, as suggested by the caption and bio link.