SIX

@growithgracia

1.4K followers · usually 883 views a post

Views

3.8K

Likes

409

Comments

Selling · SaaS › Productivity

Notion

Why it worked

The video provides a clear, actionable framework for content planning, addressing a common pain point for creators. The creator's personal experience and the use of a relatable tool like Notion make the advice practical and easy to implement.

Summary

The creator outlines a three-step system for planning content to build a personal brand. She emphasizes balancing content pillars (educational, execution, conviction) and uses Notion to schedule filming and posting days, ensuring consistent content creation.

Structure

1Introduce the goal: build a personal brand in 6 months with 7 videos per week.
2Explain the three content pillars: Educational, Execution, Conviction.
3Detail the process of picking topics based on personal learning, actions, and convictions.
4Showcase Notion as the tool for scheduling content.
5Emphasize the importance of locking in filming and posting dates for consistent output.

Product placement

Notion (ACTS - used to organize content calendar, which is essential for the creator's business strategy. Removing it would change how the creator plans and executes their content.)

On-screen text

SIX A BRAND SEVEN TOMORROW. THE USE BLANK PLAN. 1. Content Pillars My content pillars Educational Execution Conviction TO THEY DIFFERENT JOB. EDUCATIONAL YOU NEVER BUT EXECUTION FOLLOW DON'T VALUE. CONVICTION CONTENT, EMOTIONALLY, STARTS INTO TERRITORY. VIDEOS EACH 2. Picking topics I'M PUBLICLY, CONTENT SO ANYTHING, MYSELF QUESTIONS. Three questions DID THAT MY THAT PILLAR EDUCATION. MOVED WEEK? VIDEOS 2, EXECUTION. HEART WHAT CONVICTED THAT FOR CONVICTIONS. CHOOSING BECOMES RIDICULOUSLY THAT'S THIS FAKING START JOURNEY. RUN SO I'M Shelby branding strategy The fastest way to ruin your personal brand Embarrassment is the cost of entry 3 sacrifices for success first funnel First funnel launch goals Weekly content planning 3. Lock it in PICKING MY AND PICKING DAY. IMMEDIATELY NOTION MOVE ARE IT'S MOTION. THAT, CONTENT IS NOW POSTING, RELENTLESS. ABOUT ARE WEEK?

Original caption

Steal my my weekly content planning system ! #contentcreator #contentstrategy #contentplanning #notiontemplate #personalbranding

More from @growithgracia

Their other posts in the index, biggest breakout first.

Transcript

I have six months left to build a successful personal brand and I need seven videos by tomorrow. Let me show you the exact system I use to turn a blank week into a content plan. Step one: Content Pillars. My content pillars are Educational, Execution, and Conviction. And they need to stay balanced because they each have a different job. If I only post educational content, you learn from me, but you never really know me. But if I only post execution content, you follow the journey, but you don't get as much value. And if I only post conviction content, we connect emotionally, but the brand starts drifting into territory. So first, I decide how many videos I want in each pillar. Step two: Picking the topics. Since I'm building publicly, most of my content comes from real life. So before I pick anything, I ask myself these three questions. What did I learn this week that I'm implementing into my own life? That gives me videos for pillar one, education. What moved the needle this week? That gives me videos for pillar two, execution. And what's been on my heart lately? What challenged me, what convicted me? That gives me videos for pillar three, convictions. Once I have those answers, choosing a topic becomes ridiculously easy. That's why I'll die on this hill: Stop faking expertise and start documenting your journey. And you'll never run out of ideas. So for this week, I'm thinking these two educational videos: "Shelby branding strategy" and "The fastest way to ruin your personal brand." And then I have two conviction videos, mainly this specific one: "Embarrassment is the cost of entry" and "3 sacrifices for success." And finally, three execution videos because there's been a lot of executing happening in my life within my business. Step three: Lock it in. We're picking filming day, which in my case is today, and then we're also picking posting day. And everything immediately goes into the Notion calendar because we move different when things are scheduled. It's in motion. And just like that, this week's content is now planned. Now all that's left to do is filming, posting, and being relentless about it. How about you? What are you working on this week?