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Hook
Annoying small mindedness - culture is being basic is success.. to each their own but NOT for entrepreneurs
@middleseatentrepreneur
8.9K followers · usually 1.5K views a post
Views
10.3K
Likes
271
Comments
31
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Why it worked
The creator taps into a common sentiment of feeling constrained by one's environment and uses it to define their target audience (entrepreneurs) and the purpose of their content. The strong, opinionated stance and relatable frustration likely resonated with viewers who share similar aspirations.
Summary
The creator expresses frustration with the "small-mindedness" of Chicago and Naperville, contrasting it with the ambition required for entrepreneurship. They reflect on why they left the area, emphasizing that their channel is for entrepreneurs who aim for bigger things.
Structure
- 1Introduction and reason for visit
- 2Observation of "small-mindedness"
- 3Contrast with entrepreneurial ambition
- 4Reiteration of channel's focus on entrepreneurs
On-screen text
Annoying small mindedness - culture is being basic is success.. to each their own but NOT for entrepreneurs
Transcript
Okay, so I'm here in the Chicago area, just visiting for my dad's 80th birthday. And, you know, the thing I'm reminded of when I, when I come back here about why I left is the small mindedness of the whole place. And I don't mean like as it relates to people. Like, if you go to a decent college, or you go off to like a medical school or something like that, you're some kind of raging success. And I don't think like Chicago, Naperville is like the place for big thinking. I know to each their own, but I'm just telling you, this channel is for entrepreneurs. I don't think like Chicago, Naperville is like the place for big thinking.
Original caption
Get me the fuck out of here. I’ll come for one day for dad but that’s about it. I got out and don’t want to go back to small mindedness. #entrepreneur
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