Budgeting my $3,000 paycheck

@keysfinance

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Why it worked

The video provides a clear and relatable breakdown of a personal budget, appealing to viewers interested in personal finance. The creator's age and "frugal" approach make the content accessible and aspirational, while the native mention of their own content platform (Stan Store) serves as a subtle promotion.

Summary

The creator breaks down their $3,000 monthly paycheck, allocating funds to fixed expenses like rent, car payments, and subscriptions, and variable expenses such as gas, groceries, and a fun fund. The remaining amount is then split between a Roth IRA and an individual brokerage account for investments.

Structure

1Introduction and paycheck amount
2Fixed expenses breakdown (rent, car, subscriptions)
3Variable expenses breakdown (gas, groceries, fun fund)
4Total expenses calculation
5Remaining amount for investments
6Allocation to Roth IRA and brokerage account
7

Original caption

Come budget my June paycheck with me! #payday #budget #budgetingtips #paydayroutine #moneytok

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Product placement

The creator is promoting their own financial advice/content, likely through their Stan Store, as indicated by the bio link and the nature of the video content.

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On-screen text

Budgeting My $3,000 Paycheck (Come help me budget as a frugal 23-year-old) Fixed Expenses: $500 Rent $230 Car $100 Subscriptions Variable Expenses: $150-$200 Gas $300 Groceries $400 "Fun Fund" $1,730 TOTAL $635 INTO ROTH IRA $635 INTO IBA

Transcript

I just got paid today, so come help me budget my very frugal 23-year-old me budget my paycheck as a frugal 23-year-old. Starting off with my fixed expenses. I just moved out of my parents' house, but I moved in with my brother, so the amount of money that I'm paying in rent is staying the same, 500 bucks a month. I know. And then I'll be paying about $230 for my car payment this month. And I put aside $100 for all my subscriptions. So that's $830 out onto my variable expenses. This is the money that I spend every single month, but the amount might change. So starting off with gas, I put aside about $150 to $200 bucks a month for gas. And then $300 for things like groceries and food. And then $400 goes into my fun fund. So this is money that I can spend however I want on entertainment, purely for myself. Which brings all my expenses to $1,730 total. Which then leaves me with $1,270 to throw into my Roth IRA and my individual brokerage account. Of that $1,270, exactly half of it, so $635 into Roth IRA, so $635 into my Roth and then $635 into my individual brokerage account. My Roth is obviously my retirement. So the $635 going into ETFs or very good large cap companies. And the $635 that's going into my individual brokerage going into more speculative stocks. I'm only 23 years old, so I have time on my side. So I can afford to be a little bit more aggressive and speculative when it comes to investing. But that's how I budget my paycheck. If you like finance content like this, be sure to follow for more. And I'll see you guys in the next one.