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Gem body wash
4.4Silent UGCPOV / Skit hook
Hook
POV: finding the viral Vanilla Sugar body wash half price at Woolies and it's the last one
@gem.au
79.8K followers · usually 5.9K views a post
Views
25.4K
Likes
729
Comments
44
Shares
45
Selling · Other Product
Why it worked
The video taps into the "viral product" trend and the excitement of finding a popular item at a significant discount. The "last one" element adds a sense of urgency and scarcity, encouraging viewers to seek out the product themselves.
Summary
The video shows a person finding the last bottle of a viral "Vanilla Sugar" body wash on sale for half price at Woolworths. The person picks up the bottle, highlighting the discount and the product.
Structure
- 1Showcases shelves of body wash at Woolworths
- 2Highlights a "1/2 Price" sign
- 3Focuses on the "Gem Vanilla Sugar" body wash
- 4A hand picks up the last bottle
- 5Shows the bottle and the discount
Product placement
Gem body wash ACTS - it is shown on a shelf and picked up by a hand. Removing it would change what happens in the video. Woolworths ACTS - it is the location where the product is found. Removing it would change what happens in the video.
On-screen text
POV: finding the viral Vanilla Sugar body wash half price at Woolies and it's the last one
Original caption
And that’s on being the last day of the sale 🙂↔️ HURRYYY only 1 more day you can get our newly release vanilla sugar body wash discounted at @Woolworths_au #vanillagirl #vanillaroutine #bodycareroutine #bodywash #gourmandgirlies
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