Why it worked
The video effectively addresses a common skincare concern (oily skin) with a simple, visually appealing routine using a recognizable brand. The use of a popular product and a clear demonstration makes it relatable and shareable.
Summary
The creator demonstrates a two-step skincare routine for oily skin using CeraVe products. First, they use the CeraVe Balancing Air Foam Cleanser, and then they apply the CeraVe Ultra-Light Moisturizing Gel.