HIGHLIGHTER AS CONCEALER??

@jordyn_wood

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Promoted product

L'Oréal Paris Lumi Glotion

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Why it worked

The video leverages a common beauty hack format, posing a question that sparks curiosity and offers a practical, visually appealing solution using a recognizable drugstore product.

Summary

The creator demonstrates a makeup hack using a L'Oréal Paris Lumi Glotion highlighter as a concealer. She applies it under her eyes to achieve a luminous and brightened effect.

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Transcript, structure and on-screen text

4 beats, a 16-word transcript and 1 lines of on-screen text — the parts you need to write your own version.

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Original caption

Would you try this concealer hack?! It def gives a very luminous undereye & glow ✨#concealerhack #highlighterhack #makeuphacks #creatorsearchinsights @loréal paris usa