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@madelainerascan

569.7K followers · usually 61.0K views a post

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Promoted product

Organic Peanut Butter Crunch

Why it worked

The creator uses a relatable "secret dessert" hook and demonstrates a healthy, indulgent recipe that appeals to a fitness-conscious audience. The humor and exaggerated reactions during the tasting portion likely contributed to engagement.

Summary

The creator demonstrates how to make a protein ice cream by blending frozen strawberries, banana, protein powder, cocoa powder, sweetener, and water in a KitchenAid blender. She then tops it with peanut butter and expresses her enjoyment of the dessert.

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Transcript, structure and on-screen text

6 beats, a 288-word transcript and 84 lines of on-screen text — the parts you need to write your own version.

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Original caption

Mega Protein Ice Cream 🍨 Yes Studio Era ladies, it’s headed straight into the app 😉 TIP: High speed blender works best. A food processor is your next best thing. I’ve made plenty ice creams in my ninja bullet too, it’ll get thick but not enough room to fluff the same. Still amazing but adjust your ratios or fruit + ice to fit! RECIPE: -1 scoop whey protein (choc or vanilla - plant protein will not fluff the same) -165g frozen strawberries -45g frozen banana -10g cocoa powder (more if you like it rich!) -natural sweetener of choice (liquid is best) -leave it there or add any fun flavouring extracts! I’ve done mint, hazelnut and instant decaf coffee -5-6 large ice cubs or 150g -90-100ml water Calories: 325 Protein: 29g Fat: 11g Carbs: 36g Bone apple teeth <3