eternal sunshine tour outfits loading...

@jennyboba

45.9K followers · usually 8.0K views a post

Views

13.0K

Likes

844

Comments

18

Shares

36

SoundTikTok sound · dandelion

Promoted product

r.e.m. beautyrembeauty.com

r.e.m. beauty was brought to life by multi-talented creator, ariana grande. inspired by the transformative power of makeup and fueled by her passion for incredible product, ari’s dream come true is a line of high-performing, innovative eye, face, and lip products that is accessible to all.

17 videos7 creators

Why it worked

The video taps into a popular cultural event (Ariana Grande's Eternal Sunshine Tour) and presents relatable content (outfit ideas) in a visually engaging way. The use of branded merchandise from r.e.m. beauty adds a layer of product promotion that aligns with the theme.

Summary

A couple showcases two different outfits, both seemingly inspired by the "Eternal Sunshine Tour." The video transitions between two distinct looks, with the second outfit featuring merchandise from "r.e.m. beauty."

Structure

1Introduction of the concept
2First outfit reveal
3

Original caption

r.e.m. beauty bears reporting for duty! 😌 #eternalsunshinetour #outfitideas #arianagrande #rembeauty #concertoutfit @r.e.m. beauty

More from @jennyboba

Product placement

r.e.m. beauty: ACTS - it is a brand of cosmetics, and the creator is wearing merchandise associated with it, implying it is the subject of the video. Removing it would change the context of the video. @r.e.m. beauty: ACTS - it is a tag for the brand, implying it is the subject of the video. Removing it would change the context of the video.