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@innisfreeusa — 238x breakout selling Innisfree Green Tea Sunscreen Serum SPF 47 | Overshot

Locked — upgrade to Pro to open.Open on TikTokPro

238×Talking HeadDirect Question hookHealth

Hook

What's the longest relationship you've ever been in?

@innisfreeusa

120.1K followers · usually 1.5K views a post

Views

349.9K

Likes

363

Comments

7

Shares

13

SoundTikTok sound · original sound - innisfreeusa

Promoted product

Innisfree Green Tea Sunscreen Serum SPF 47

We blend nature and science into clean, cruelty-free Korean skincare. Explore PETA-certified, eco-friendly formulas designed for every day brighter skin.

Why it worked

The video uses a playful and unexpected 'proposal' scenario to introduce a skincare product, making it memorable and shareable. The humor and relatable dating questions likely contributed to its engagement.

Summary

The video features a street interview where people are asked about their longest relationships and favorite first date questions. The interviewer then proposes to a woman with Innisfree sunscreen, framing it as a commitment to daily protection.

Structure

1Asking about longest relationships
2Asking about favorite first date questions
3The interviewer's humorous 'proposal' with sunscreen
4

Original caption

Would Tommy leave you on the first date? Versatile, perfect, whatever criteria you come up with, we're sure we can meet. Does that mean we're committed now? Before we make it official: what's your dating non-negotiable? 💭 Shop Green Tea Sunscreen Serum SPF 47 @Sephora, now. #tommybrennan #somekidtommy #innisfreespf #innisfreesunscreen #sunscreenserum

More from @innisfreeusa

More breakout videos from this creator.

The woman's acceptance

5Introducing the product as a daily commitment

Product placement

Innisfree (ACTS - appears on screen as a logo at 00:38, and is mentioned as the product being proposed with at 00:33. Removing it would change the video's conclusion and product focus.) Sephora (APPEARS - mentioned in the caption as a retailer for the product. Removing it would not change what happens in the video.)

Call to action

Would you say I do... to a lifetime together with Innisfree?

On-screen text

SAY "I DO" Popping The Question FEAT TOMMY BRENNAN SUN SERUM For like two years. Zero years. A year. Maybe the consistency wasn't there... What's your favorite first date question? If I like to dance? My favorite first date question is: Are you wearing sunscreen or should I leave right now? Are you wearing sunscreen right now? Yes. I am. Oh, yeah baby. Every. Single. Day. Do you use protection? Always. How did you know when you found the one? The right protection? What would it take for you to commit to one? Something that's versatile. It has to be perfect. Are you gonna set me up? It has to be perfect. Would you say I do... to a lifetime together with Innisfree? Yes. This is the SPF you'll commit to daily.

Transcript

What's the longest relationship you've ever been in? For like two years. Zero years. A year. Maybe the consistency wasn't there... What's your favorite first date question? If I like to dance? My favorite first date question is: Are you wearing sunscreen or should I leave right now? Are you wearing sunscreen right now? Yes. I am. Oh, yeah baby. Every. Single. Day. Do you use protection? Always. How did you know when you found the one? The right protection? What would it take for you to commit to one? Something that's versatile. It has to be perfect. Are you gonna set me up? It has to be perfect. Would you say I do... to a lifetime together with Innisfree? Yes. This is the SPF you'll commit to daily.

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