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5.6Talking HeadStory Open hookB2B
Hook
When I absolutely hated my sales job so I decided to record myself cold calling alone in a WeWork phone booth not knowing I'd soon become "Sara from Pareto" and it would lead me to open my own million dollar sales training business
@sellingsaraa
219.8K followers · usually 25.6K views a post
Views
141.4K
Likes
6.5K
Comments
25
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Why it worked
The creator uses a relatable "rags to riches" story about overcoming a disliked job to build a successful business. The mention of "Sara from Pareto" and the subsequent business launch creates intrigue and positions the creator as an expert.
Summary
The creator shares a story about how her past sales job led her to record herself cold calling in a WeWork phone booth. This experience eventually inspired her to start her own million-dollar sales training business.
Structure
- 1Hated sales job, decided to record cold calls
- 2Did this alone in a WeWork phone booth
- 3Became known as "Sara from Pareto"
- 4This led to starting a million-dollar sales training business
Product placement
The creator's sales training business, "Sara from Pareto", is the subject of the video.
On-screen text
When I absolutely hated
my sales job so I decided
to record myself cold
calling alone in a WeWork
phone booth not knowing
I'd soon become "Sara
from Pareto" and it would
lead me to open my own
million dollar sales training
business
Original caption
and that’s on SURVIVING THE SDR ROLE 🥵 #businessowner #womeninbusiness #corporatelife #corporatehumor #9to5life
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