Give this to your clients during onboarding to increase retention

@carmel_levytan

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Selling · Agency / Service

Ufoundseen in 5 videos →https://linktr.ee/ufoundai ↗

Why it worked

The video offers a simple, actionable, and low-cost solution to a common pain point for agencies (client churn). The visual of the branded mug makes the advice concrete and relatable, while the creator's personal experience as a co-founder of an AI agency lends credibility.

Summary

The video suggests that agencies should send custom-branded mugs to new clients during onboarding to foster a stronger relationship and increase client retention. This simple gesture can make a significant difference in building trust and ensuring clients feel valued, especially in the current landscape where businesses are wary of new technologies and service providers.

Structure

1Introduce the problem: low client retention in agencies.
2Explain the solution: sending custom gifts during onboarding.
3Showcase the product: a branded mug with client's logo.
4Highlight the benefits: increased trust, better relationships, reduced churn.
5Explain the ease and affordability of the solution.

Original caption

Literally takes 2 seconds on canva and can cause a much stronger relationship. #aiagency #sales #churn #agencytips #onboarding

More from @carmel_levytan

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6Reiterate the impact on client loyalty and first impressions.

Product placement

ufound ai: ACTS - it is the company whose logo is on the mug, and the creator is a co-founder. Removing it would change the branding of the mug and the creator's affiliation. The mug itself is a promotional item given to clients.

On-screen text

Give this to your clients during onboarding to increase retention

Transcript

If you run an agency, why are you not sending your clients a custom gift as soon as they sign on with you? It's the biggest way to increase retention and just build the relationship because most of the time you're meeting online, they've never met, you may be not even in the same city or country. So it's really hard for businesses to trust agencies these days because of how often they've been burned, especially with AI which is something new and something very traditional online, these traditional businesses are not used to. So send them a gift. We literally send a simple mug right here with our logo and their logo on the cup. So it is a bit customized with a note that says, we're so excited to start the partnership and we're going to work with you. Thanks so much for, you know, trusting us or giving us your business. That's it. Super simple. It's literally on Canva, it's like $20 to $50 depending on shipping. And it can make the biggest difference in terms of how long will the client stay with you and how good the relationship is. You're not gonna treat you like trash, they're gonna like you, they're not gonna leave because you put this initial effort and made such a good first impression when they first signed on. So if you're having a problem with churn or if people are paying, signing on and then leaving because they're not happy with the results, this promise, it will help.