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All breakouts
51.0Talking HeadResult / Flex hookCreator Economy
Hook
$111,531+
@itshannahzhang
50.3K followers · usually 5.8K views a post
Views
289.9K
Likes
2.4K
Comments
6
Shares
52
View velocity
+85.6K views over 20.5d · ~4.2K/day · 6 observations
Why it worked
The video provides a clear, actionable framework for creators looking to secure brand deals, focusing on business value rather than just follower count. By demonstrating a practical tool (Gamma) that facilitates this process and offering a template, it offers immediate value and a clear path to implementation.
Summary
The creator explains how they successfully pitch brands by approaching it as a strategic marketer rather than a fan. They detail the three key components of their brand pitch deck: audience fit, proof of conversion, and tailored content ideas, all created using the Gamma platform.
Structure
- 1Introduction to pitching brands strategically
- 2The three essential elements of a brand pitch deck
- 3
Original caption
How to land your first brand deal, from someone who's been on both sides of them: pitch like a strategic marketer, not a fan. A brand deal comes out of a marketing team's budget, so give them a business case, not a fan letter. The 3 things in every deck I send: 1️⃣ Who my audience is and why they're exactly the customers that brand wants to reach — audience fit beats follower count every time 2️⃣ Proof my content converts — real case studies and stats from past partnerships 3️⃣ Two or three content ideas built specifically for that brand, so they can picture the campaign before spending a dollar I build mine in @Gamma — I give it my website and my past partnerships and it designs a deck tailored to each brand. No brand guidelines yet? Start from one of their ready-made templates and make it your own. Get my deck and a link to try Gamma in my link in bio. #GammaPartner #ad
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