Original caption
How to land your first brand deal, from someone who's been on both sides of them: pitch like a strategic marketer, not a fan. A brand deal comes out of a marketing team's budget, so give them a business case, not a fan letter. The 3 things in every deck I send: 1️⃣ Who my audience is and why they're exactly the customers that brand wants to reach — audience fit beats follower count every time 2️⃣ Proof my content converts — real case studies and stats from past partnerships 3️⃣ Two or three content ideas built specifically for that brand, so they can picture the campaign before spending a dollar I build mine in @Gamma — I give it my website and my past partnerships and it designs a deck tailored to each brand. No brand guidelines yet? Start from one of their ready-made templates and make it your own. Get my deck and a link to try Gamma in my link in bio. #GammaPartner #ad