I figured out

@officialmatteaston

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Selling · Course / Info

Easton Universityseen in 10 videos →https://www.eastonuniversity.com/free-class ↗

Why it worked

The video uses a soft-sell approach by focusing on a valuable sales principle before pitching the product. The offer of a free course, normally priced at $300, is a strong incentive for viewers interested in sales.

Summary

The speaker explains that to effectively close a deal, one should focus on the other person's reasons rather than their own. They then offer a course on closing, normally priced at $300, for free to viewers who click the link in their bio.

Structure

1Focus on the other person's reasons for closing
2Ask if it makes sense, and if not, find the next step
3Consistent small gains lead to success
4Offer a closing course for free via link in bio
5Course promises to double or quadruple closing rates

Product placement

The speaker mentions and promotes their "Easton University Closing Course" which is available via a link in their bio.

Original caption

How to close anyone on anything (the art of low pressure sales) 🫡

More from @officialmatteaston

Their other posts in the index, biggest breakout first.

Call to action

Click the link in my bio. I will cover the costs for you to get the closing course.

On-screen text

I FIGURED OUT REALLY EARLY IN LIFE THAT PEOPLE ARE EXPONENTIALLY MORE LIKELY TO DO THE THEM TO DO, NATHANIEL, IF IT'S BASED ON THEIR REASONS. MY REASONS TO CLOSE THE DEAL. I'M GONNA ASK YOU IF IT MAKES SENSE TO BLANK. RIGHT. AND IF YOU SAY NO, I'M GOT IT. WHAT'S A GOOD NEXT STEP? RIGHT. AND YOU'RE NEXT STEP. AND THAT'S AGAIN, YOU DON'T HAVE TOUCHDOWN ON EVERY PLAY, BUT IF YOU AND A HALF YARDS EVERY TIME YOU TOUCH THE BALL, YOU'RE. YOU'RE GONNA THE FIELD AND YOU'RE GONNA SCORE. UM. THAT YOU DON'T HAVE TO HAVE THESE MAGIC HAIL MARY. YOU KNOW WHAT SHOW YOU HOW TO INCREASE THE LEADS INTO YOUR BUSINESS, AND IT'S JUST DOESN'T WORK. EVERYBODY'S DOING THAT. WE'VE GOT A COURSE ON EASTERN UNIVERSITY. IT'S NORMALLY $300. HI. I'M GONNA BUY IT FOR CLICK THE LINK IN MY BIO. I WILL COVER THE COST FOR THE CLOSING COURSE. EASIEST CURRICULUM WE'VE EVER WENT THROUGH. HOW TO CLOSE. YOU'RE NOT GONNA BE MANIPULATIVE. YOU WILL DOUBLE, QUADRUPLE YOUR CLOSING RATE WHEN YOU SO I'LL BUY IT FOR YOU. WE'LL COVER IT RIGHT NOW. CLICK

Transcript

I figured out really early in life that people are exponentially more likely to do the thing you want them to do, if it's based on their reasons. So I'm not going to give you my reasons to close the deal. I'm going to ask you if it makes sense to blank. Right? And if you say no, I'm going to go, got it, what's a good next step? Right. And you're going to tell me. And then I'm going to set a next step and that's again where just you don't have to score a touchdown on every play. But if you can get four and a half yards every time you touch the ball, You're you're going to drive right down the field and you're going to score. Um, the you don't have to have these magic Hill Mary, you know, what if I could show you how to increase the leads into your business? It just doesn't work. Everybody's doing that. We've got a course on Eastern University. It's normally $300. I'm going to buy it. Hi, I'm going to buy it for you right now. Click the link in my bio. I will cover the costs for you to get the closing course. It is the easiest curvature you've ever went through. You're going to learn how to close. You're not going to be dusty, you're not going to be manipulative. You will double triple quadruple your closing rate when you go through that course. So I'll buy it for you. We'll cover it right now. Click the link in my bio.