⚠️ Stop Cold Calling Customers "Are You In The Market" Steal This Script Instead

@carolinecargirl

5.7K followers · usually 880 views a post

Views

3.0K

Likes

189

Comments

12

Shares

19

SoundTikTok sound · original sound - carolinecargirl

Promoted product

Carolina Car Girls

Why it worked

The video likely performed well because it offers practical, actionable advice for sales professionals, framed within a relatable anecdote. The creator's energetic delivery and focus on building relationships rather than hard selling resonate with viewers seeking effective sales strategies.

Summary

The creator, Caroline, explains how to approach customers by focusing on relationship building rather than aggressive cold calling. She uses a personal anecdote about a customer named Tony to illustrate how to check in, offer value, and identify opportunities for future sales or service appointments.

Structure

1Introduction and identifying a customer
2Checking in on vehicle service and satisfaction
3Identifying new opportunities and offering value
4Discussing loyalty programs and new vehicle options
5

Original caption

Cold calling doesn’t have to feel cold. 🥶 Call with a purpose. Bring value. Share opportunities. Ask for the visit. Steal this script and put it into action today. 🚀 Follow for more sales tricks you can steal and use right away. #CarSalesTips #AutomotiveSales #SalesTraining #DealershipLife #JustSendIt

More from @carolinecargirl

Product placement

Carolina Car Girls CCG AUTOMOTIVE: This is the creator's brand. It appears as a logo on the wall and is spoken by the creator. Removing it would not change what happens in the video. It acts as branding for the creator's business.

Call to action

Steal this script and put it into action today. Follow for more sales tricks you can steal and use right away.

On-screen text

⚠️ Stop Cold Calling Customers "Are You In The Market" Steal This Script Instead

Transcript

Ring ring. Ring ring. Hey Tony, this is Caroline over here at CCG Automotive. Hate, are you still driving that 2022 F-150 that we sold you a couple years ago? You are. Wonderful. No, no, there's nothing. First thing I'm gonna do is see if this is a new customer or a returning customer. Did they purchase with us? Did they do their services with us? I just called to see how the vehicle's doing for you and how my team's doing on taking care of you. Have you had it in for service recently? Okay, that's what I was thinking. I don't see that it's been in. So I just wanted to call and check on you, see if there's anything that we can do for you on behalf of the team. And I thought I would go ahead and get you scheduled for your next service. You can't be scared to tell people about opportunities that they may not otherwise know about. By the way, Tony, what do you use the truck for? You were using it for your lawn care service. But you no longer own the company? Okay, so what are you using the truck for now? You started doing some traveling. How are you feeling about that gas mileage right now? Tony has anybody told you about the loyalty cash that's available through Ford right now on purchasing a new vehicle? I just had one of my customers get into one that was two years newer and his payments were the same. I'll tell you what, if I could do that for you, is that something that you consider? Great. Well, let me go ahead and get the service visit set up and I'll come down and meet you when you get here. There's some dates and times that I have available. Does this one work for you or does this one work better? Think of it this way, guys, we are in the relationship building business. So even if Tony comes in and does not buy a vehicle, you've created an experience for him and you're his person now. So next time he's talking to his neighbor in the garage and they show intent to buy a car, he's sending them to CCG.