The BEST Cold Call Opener YOUR GO TO

@30mpc

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Why it worked

The video provides a clear, actionable framework for a common sales challenge, making it highly valuable for viewers interested in sales techniques. The direct and confident delivery, combined with a practical example, makes the advice easy to understand and implement.

Summary

The video explains a three-step cold call opener: first, state something you know about the prospect, second, acknowledge it's a cold call, and third, ask for permission to pitch. This method is presented as more effective than generic openers.

Structure

1Introduce the concept of a better cold call opener
2Explain the three steps: knowledge, ownership, permission
3Provide an example of the opener in action
4Contrast with a generic, less effective opener

On-screen text

The BEST Cold Call Opener YOUR GO TO OPENER? TAILORED PERMISSION SO MUCH OPENER TO IT. 1. What you know about them YOU SAY ABOUT THEM. 2. Own the cold call THE FACT 3. Permission to pitch AND THEN PERMISSION SO YOU "HELLO?" Armand, I just Armand, I just finished reading the press release about the new o release about the new office opening in Tacoma. What I know about you I'm going to be honest, thi Admit it's a cold call I'm going to be honest, this is a cold call, but it is a well-researched one. You mind if I get half a minute to share why Permission to pitch that office opening made me call you? And then you can totally hang up on me if Permission to pitch it doesn't make sense from there. IT WORKS THAN GOING AT A BAD DAY GOING?

Original caption

What's your favorite cold call opener? [sales, sales tips, sales tactics, 30 Minutes to President’s Club, 30MPC, cold call]

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Transcript

What is your go-to opener? Dude, it is the BEST cold call opener. Tailored permission opener. So much opener to it. So much better than any opener out there. There's three steps to it. One, what you know about them. You say something you know about them. Two, own the cold call. You own the fact that it's a cold call. And then you can totally hang up on me if it doesn't make sense from there. It works better than going, did I catch you on a bad day going? Armand, I just finished reading the press release about the new office opening in Tacoma. What I know about you. I'm going to be honest, this is a cold call, but it is a well-researched one. Admit it's a cold call. You mind if I get half a minute to share why that office opening made me call you? Permission to pitch. And then you can totally hang up on me if it doesn't make sense from there. It works.