@jamies.running — 36x breakout selling New Balance SC Elite v6

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NEW BALANCE SC Elite v6

@jamies.running

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Promoted product

New Balance SC Elite v6

Why it worked

The video effectively showcases the product in action through both indoor and outdoor running scenarios, providing a clear demonstration of its performance and features.

Summary

The creator unboxes and reviews the New Balance SC Elite v6 running shoes. They then take the shoes for a run, testing them at a faster pace and sharing initial impressions.

Structure

1Unboxing the shoes
2Testing the shoes on a treadmill
3Running outdoors
4Sharing initial impressions

Product placement

New Balance SC Elite v6: ACTS - the shoes are worn by the creator and used for running. Removing them would change what happens in the video. New Balance: APPEARS - logo on the shoes. Removing it would not change what happens in the video.

On-screen text

Original caption

First run in the New Balance SC Elite v6 👟 9km this morning, including 2km at 3:50/km to try the shoe at a faster pace. Quick recap on the spec (full breakdown in yesterday’s post): carbon fibre plate sandwiched between layers of Infinion foam, ENERGY ARC technology for propulsion, hyper translucent FANTOMFIT mesh upper, 1mm ultra-thin outsole. 190g, 8mm drop. First impressions: they feel good. A little firmer underfoot than the v5, which gives them a more aggressive feel when you pick the pace up. That extra stiffness translates into a snappy, responsive kick at faster efforts. Sizing note: my usual UK 13 wasn’t available so I went for a UK 12.5. Slight space in front of the toes but no rubbing, no hotspots, and nothing that caused any issues across the 9km. Worth knowing if you’re between sizes. More miles needed before a proper verdict, but the early signs are promising. #NewBalance #SCEliteV6 #RaceDay #MarathonShoes #Running