why can't they make a gummy version of birth control

@marlacatheriine

299.1K followers · usually 22.9K views a post

Views

1.7M

Likes

232.5K

Comments

366

Shares

4.2K

SoundTikTok sound · Be OK

View velocity

+214.0K views over 14.8d · ~14.5K/day · 13 observations

Promoted product

Needed prenatal gummy vitamins

The most nutritious prenatal multi gummy, paired with 555mg choline for baby's brain development. Supports hormone balance, fertility, and a full-term pregnancy.*

Why it worked

The video taps into a relatable desire for convenience and a humorous take on a common health topic, making it shareable and engaging.

Summary

The creator is taking prenatal gummy vitamins and expresses a desire for a gummy version of birth control. She takes a gummy vitamin and states she just wants to be okay.

Structure

1Creator drinks from a mug.
2Text overlay asks about gummy birth control.
3Creator holds up a container of gummy vitamins.
4Creator takes a gummy vitamin.
5

Original caption

thoughts while taking my prenatal gummy vitamins

More from @marlacatheriine

Product placement

Needed: prenatal gummy vitamins. The product ACTS as a dietary supplement, and the creator takes it. Removing it would change the video's focus. The product is identifiable by its packaging and the creator's interaction with it. The brand name "Needed" is visible on the container.