Hook

I've been working on my startup Splattr for three years, building in public and posting my building journey. My most exciting update. I officially put in my notice with my consulting job and next Friday is going to be my last day of 9 to 5. Now by no means did I make this decision on a whim. This was very calculated. And so I want to open up about why now is the right time to go full time on the startup. First things first, we've been working on this for three years, but our actual go to market push wasn't until November of 2025. Over the course of the first three and a half months, we've signed up 140 people and we're starting to get to a spot where we can at least see some trends starting to form. We have an idea of churn, we have an idea of how hard it is to acquire new customers. We have an idea of what our sales cycle looks like to be predictable. The second thing is we spent a couple months going around and looking at different options for raising, what we could actually get. The most validating moment we've had in this entire process was when we found out a $1.5 million seed round from venture capital. Now, we're not actually gonna go this route or take that money, but we did have two different VCs who offered to lead on somewhere between 1 to 1.5 million dollars. So although it keeps me up at night to say no to that, with our growth trajectory, that is a lot more money than we need and it seems like an unnecessary amount of equity up. So although it's a six figure pay cut in the short term, we all agreed that we would rather just keep our equity. The last reason for why now is we have sales teams that are trusting us and leaving products like Zoom Info, Apollo and Sales Navigator. If companies are gonna trust us with their business development efforts, we can't have employees that are around between the hours of 9 to 5. We're at the point where we can't continue to be nights and weekends and we need to build out some internal operations. The last piece of this too is of our 140 customers, probably about 100 of them have come from TikTok. I'm not even allowed to post on LinkedIn yet. So if that's what we can do in three and a half months, just using a dancing app, it's about time we actually start posting on a channel where people might be looking for new sales tech.
Their other posts in the index, biggest breakout first.