Cutting my budget in half everyday

@justkingkev

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SoundTikTok sound · original sound - justkingkev

Why it worked

The video taps into the relatable struggle of budgeting and the desire for expensive food, creating a narrative around a self-imposed challenge. The creator's expressive reactions and the clear breakdown of costs make the content engaging and shareable.

Summary

The creator attempts to cut their budget in half daily for a week, starting with $100 on day one. They purchase an expensive Chipotle bowl and a key lime pie, totaling $100, while also consuming free Diet Cokes. The video highlights the cost of the food and the creator's internal conflict about spending so much.

Structure

1Introduction to the budget challenge
2Lunch purchase at Chipotle
3Dinner purchase from Oval
4Eating the Chipotle bowl
5Eating the salad and key lime pie
6Reflection on the spending and series idea

Product placement

Chipotle (food purchase), Oval (food purchase), Diet Coke (drink)

Call to action

If you think this is a good series idea, please follow and let me know!

On-screen text

Cutting my budget in half everyday Day 1 of 7 Subway: $3 9 AM Diet Coke: $0 12 PM Diet Coke: $0 Chipotle: $21.29 5:30 PM Diet Coke: $0 Subway: $3 Wedge Salad: $36.97 Key Lime Pie: $18.99 Tax/Tip: $16.75 Total Spend: $100.00

Original caption

Blue cheese should not cost that much #budget #challenge

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Transcript

For the next week, my budget every single day starting today at $100. So I get to live large today, but by the end of this week, I have to figure out how to live on $1.56. There are just two rules. I cannot use any groceries and I have to spend exactly what my budget is everyday. So lunch, I got something that I have always dreamed of, a double protein bowl with guac from Chipotle. I genuinely didn't wanna spend $100 today, but since I had to, I figured why not get the most expensive Chipotle bowl I could. I could have paid for a drink there, but my conscience just wouldn't let me and I grabbed a free ice cold Diet Coke out of the fridge. Believe it or not, this thing cost $21.29 and I didn't even get steak. One more crispy Diet Coke to fuel my afternoon. Later it was time to figure out how I was going to spend $70 on dinner. And I had one place in mind, but the problem is I just don't like filming in public. So I had to get this most expensive takeout in my entire life and I still feel pretty guilty about it. And the absolute craziest part is that I only got a salad and a key lime pie slice. I like never pay for sweet treats, but key lime pie is one of my favorite desserts and I figured if there was ever a day why not now. This is from Oval and my entree was a wedge salad with chicken. It was actually really good, but the bacon, but blue cheese is disgusting and I forgot to take it off. I'm very glad I ordered the key lime pie though. This thing absolutely made my night. If you think this is a good series idea, please follow and let me know!