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11.8Talking HeadSocial Proof hookEntertainment
Hook
I love how you can just tell by looking at this new Alexa Demie photoshoot that it was done by Petra Collins
@adambarrera
1.4M followers · usually 30.8K views a post
Views
412.2K
Likes
50.8K
Comments
109
Shares
622
Why it worked
The video leverages a popular pop-culture controversy and provides a compelling, well-researched narrative about a recognizable visual style, which keeps viewers engaged.
Summary
The creator discusses the history of photographer Petra Collins and her role in establishing the visual aesthetic of the show Euphoria. He also highlights her other notable work with various pop stars and her ongoing collaboration with Alexa Demie.
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Transcript, structure and on-screen text
5 beats, a 310-word transcript and 6 lines of on-screen text — the parts you need to write your own version.
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Original caption
Loveeee her visuals so much! We would NOT have gotten the iconic Euphoria aesthetic if it weren’t for Petra’s work #alexademie #euphoria #petracollins
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