I have never been that close to a Kardashian before!

@adambarrera

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SoundTikTok sound · original sound - adambarrera

Promoted product

Huluhttps://www.hulu.com ↗

Why it worked

The video leverages high-profile celebrity appearances and the 'insider' access format to build excitement for the Hulu brand and its upcoming reality programming.

Summary

The creator attends a Hulu promotional event called 'Get Real House' where he interviews various reality TV stars. The video highlights the event's announcements and features clips of the creator interacting with the cast members.

Structure

1Creator arrives at the Hulu event
2Highlight reel of celebrity appearances
3Creator interviews reality stars
4Creator asks stars about their experience
5Final call to action to stream on Hulu

Product placement

Hulu is the primary subject of the video, featured as the host of the 'Get Real House' event and the platform where the promoted shows are available.

Call to action

Stream the hottest reality TV every day on Disney+ and Hulu on Disney+

Original caption

We got SO MUCH TEA from Hulu’s Get Real House 😭😍 #HuluPartner Stream all the hottest reality TV every day on @Disney+ and @hulu on Disney+ @Hulu Gets Real

More from @adambarrera

On-screen text

#HuluPartner Brooks Love Thy Nader Marciano Vanderpump Villa Bella Love Overboard Stream the hottest reality TV every day on Disney+ and Hulu on Disney+

Transcript

I have never been that close to a Kardashian before! You guys I'm still processing this, but I got to go to Hulu's Get Real House, where Hulu brought together some of the biggest names in unscripted television, and I even got to talk to some of the stars who were there. Who would you say does not hold it back even when the cameras are rolling? Myself and Grace Ann don't hold back at all. Marciano what is the quickest way to cause chaos at a luxury villa? Oh gosh. For me, it's just me being myself. Yeah. The livestream officially kicked off and cast members from Dancing With The Stars came out to announce that a hot new bombshell is joining them next season. Maura Higgins. I think she waved at me here. Heidi Klum also came out to talk about the next season of Project Runway. And this next guest had me so gagged. Khloe Kardashian!!! She brought out her girl squad to announce the upcoming show: The Girls. You guys that was insane. The cast of The Secret Lives of Mormon Wives came out to introduce the cast of The Secret Lives of Mormon Wives: Orange County, which I will be so tuned in for. I even got to chat with Miranda and Layla. You guys could be on any other Hulu and Disney+ unscripted show, what would it be? Easy for me, Dancing With The Stars. How far do you think you would make it on the show? I'm not going to say, but she's going to take that mirror ball! Who is someone here today you would willingly get planked for? Can I say myself? Looking back, what would you say to yourself who is starting out on the show? Be 100% yourself. I think, to me, I just try and stay as genuine as I possibly can. Stream the hottest reality TV every day on Disney+ and Hulu on Disney+.