It's delusional until...

@rhiannon.wise

61.4K followers · usually 5.6K views a post

Views

188.5K

Likes

26.3K

Comments

69

Shares

596

SoundTikTok sound · original sound - kyle.pill

Promoted product

DFYNE

We exist to make you feel incredible. To feel empowered to DFYNE your own path, love your journey, and let no "body" DFYNE who you are. Gym clothes and activewear designed to make you look strong and feel incredible.

48 videos21 creators

Why it worked

The video uses relatable gym content and aspirational messaging, combined with a clear call to action through a discount code for a relevant brand, to engage viewers interested in fitness and fashion.

Summary

A woman is shown performing lat pulldowns at the gym, with on-screen text stating "It's delusional until...". The video implies that achieving significant results requires consistent effort and dedication, with a discount code for a clothing brand mentioned at the end.

Structure

1Introduction with on-screen text
2Performing lat pulldowns
3Demonstration of effort and results
4

Original caption

Everyone starts somewhere. @DFYNE dc RHIANNON10 🫶🏼 • #upperbody #gymgirl #girlswholift #GymTok #fyp

More from @rhiannon.wise

Product placement

DFYNE (clothing brand): APPEARS - a watermark/logo on creator's clothing. Removing it would not change what happens in the video. RHIANNON10 (discount code): ACTS - it is spoken and displayed, and directly tied to the clothing brand DFYNE, implying a purchase or use of the brand. Removing it would slightly change the context of the promotion. Gymshark (clothing brand): APPEARS - a logo in the creator's bio. Removing it would not change what happens in the video. AYBL (clothing brand): APPEARS - a logo in the creator's bio. Removing it would not change what happens in the video.

Call to action

dc RHIANNON10

On-screen text

It's delusional until...

Transcript

It's delusional until... you like savage why you gotta be 12 car garage and you only got six cars. It works. Don't give a damn. Don't you know it's a cool bitch, just trying to get it.