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@mabelmei_ — 50x breakout selling DFYNE | Overshot

Locked — upgrade to Pro to open.Open on TikTokPro

49.5×Talking HeadOther hookLifestyle

Hook

@DFYNE | code MABEL 🤍

@mabelmei_

87.8K followers · usually 20.6K views a post

Views

1.1M

Likes

196.7K

Comments

536

Shares

6.6K

SoundTikTok sound · undone

Promoted product

We exist to make you feel incredible. To feel empowered to DFYNE your own path, love your journey, and let no "body" DFYNE who you are. Gym clothes and activewear designed to make you look strong and feel incredible.

74 videos34 creators→

Why it worked

The video leverages a common fitness influencer trope of demonstrating a workout while promoting a specific apparel brand with a discount code, appealing to viewers interested in both fitness and fashion.

Summary

The creator is performing a back workout routine in the gym, wearing DFYNE activewear. She is promoting the brand DFYNE with a discount code.

Structure

1Creator in gym attire
2Performing dumbbell rows
3Focus on back workout
4Promoting DFYNE with code

Product placement

Original caption

@DFYNE | code MABEL 🤍 #gymroutine #backday #gymmotivation #workoutconsistency #gymgirl

More from @mabelmei_

More breakout videos from this creator.

DFYNE: ACTS - This is a clothing brand that the creator is wearing and promoting with a discount code. Removing it would change the promotional aspect of the video. AYBL: APPEARS - This is a clothing brand mentioned in the creator's bio, but not actively used or promoted in the video itself. Removing it would not change what happens in the video.

Call to action

code MABEL 🤍

On-screen text

@DFYNE | code MABEL 🤍

Transcript

code MABEL 🤍

I’m actually laughing at myself but definitely have come a long way!! Reminder t

Smith machine heel-elevated reverse lunges!! You can’t see my foot but I use a 4

RDLs w no back pain finally>> #GymTok #gymmotivation #gymgirl #legday #rdl

431.3K100.2K197

Cable rear delt fly for toning your back>> @DFYNE | MABEL 🤍 #gymgirl #gymmoti

My staple exercise 🤩 @DFYNE code MABEL 🤍 #backday #gymoutfit #gymmotivation #g

It does take more time but there’s no benefit to rushing through your sets from

One of the best explanations I saw on here for reaching failure is to be moving

These exercises for glute growth will alwayssss be in my routine 🤩 @DFYNE | MAB

Everyone’s body is different so this can look different on everyone but some for

Grabbed a heavier dumbbell for the men in my comments saying women shouldn’t lif

My absolute favorites for glute growth 🏋🏻‍♀️ - Hip Thrusts: 4x8-10 (I did thes

It’s getting colder outside so it’s time to lock in for the winter arc!! Friday