#Ad Can a whiter smile MAKE YOU MONEY?!

@yourrichbff

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SoundTikTok sound · original sound - yourrichbff

Promoted product

Crest 3D Whitestrips Professional White

Want to whiten your teeth at home? Crest 3DWhitestrips Professional White is designed to whiten like a professional-level teeth whitening treatment at-home. The Advanced Seal Technology’s comfortable, no-slip grip means the strips stay put until you take them off, allowing you to talk and even drink water while whitening your teeth.

Why it worked

The video effectively connects a common desire (a better smile) with a tangible benefit (career advancement and financial gain), using a relatable creator and a well-known product to deliver the message.

Summary

The creator discusses how a whiter smile can positively impact career prospects, citing a study that links whiter teeth to higher chances of getting hired, receiving a larger salary, and being perceived as more confident and professional. She then demonstrates using Crest 3D Whitestrips as part of her routine to achieve these benefits.

Structure

1Introduction: Can a whiter smile make you money?
2Celebrity habit: Fixing teeth with money.
3Study findings: Whiter teeth increase job prospects, salary, confidence, and professionalism.

Original caption

#Ad Get your teeth white and your pay right with @Crest #3DWhitestrips! #money #career #finance

More from @yourrichbff

Product placement

Crest 3D Whitestrips Professional White ACTS - it whitens teeth, and the creator uses it to improve her smile. Removing it would change the video's focus and demonstration. It is the subject of the video. #Ad is a label indicating paid promotion, it merely APPEARS and does not ACT. Removing it would not change what happens in the video.

On-screen text

#Ad Can a whiter smile MAKE YOU MONEY?! #Ad *Kelton Research (The Impact of Whiter Teeth on Key First Impressions) #Ad White teeth = 58% more likely to get the job #Ad 53% received a larger salary #Ad 61% were seen as more confident #Ad 65% were seen as more professional #Ad Crest Whitestrips have been a staple in my beauty routine for years! #Ad

Transcript

Can a whiter smile make you money?! You ever wonder why the first thing celebs do when they make a little bit of money is fix their teeth? Turns out it wasn't just about looks. It was about money. On that note, let me switch to voiceover because I need to put on my Crest white strips. I'm partnering with Crest because your smile might be the key to your next job because your smile is actually one of the most important things when it comes to bagging a job. One study from Kelton Research held simulated job interviews and found that participants with whitened teeth were 58% more likely to get the job. 53% of them received a larger salary. 61% were viewed as more confident and 65% were seen as more professional. We all know that a great smile is widely considered a top feature in dating, but turns out that's true for corporate dating as well. And trust me, if there's anything that I can do to give myself an edge, I'm gonna do it. Crest Whitestrips have been a staple in my beauty routine for years! Crest Whitestrips have been a staple in my beauty routine for years because they make it easy and affordable to reveal my whitest smile with results that last up to a year. And the confidence of a great smile helps me put my best foot forward day in and day out. 45 minutes in the morning while I go through my inbox, helps me look good, feel good, play good, and get paid good!