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133App DemoPOV / Skit hook
Hook
POV: you're watching Claude go in Canva for the first time and realize he's coming for our jobs
@tess.barclay
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Why it worked
The video taps into a highly relatable and trending anxiety among knowledge workers regarding AI's impact on their careers, using a 'POV' format that makes the viewer feel like they are part of the conversation.
Summary
A creator records a video meeting where she uses the AI tool Claude to generate content inside Canva. She expresses mock fear and awe at the AI's capability to perform her job tasks.
Structure
- 1Creator introduces the premise of using AI for work
- 2Screen recording shows Claude generating text within Canva
- 3Creator and colleague react to the AI's output during a video call
- 4Creator expresses humorous anxiety about AI replacing her job
Product placement
Claude is shown being used to generate text content within the Canva interface.
On-screen text
POV: you're watching Claude go in Canva for the first time and realize he's coming for our jobs
Original caption
I’m SCARED of Claude but we love him at the same time 🥲💅🏻 Also his Canva carousels could never beat out busy blooming’s truly @Maddi Soubry
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