Hook

You know you're doing successful organic content when you have people coming to you already with their minds made up. I don't think I've ever been on a sales call and I had to convince somebody. Like, it's more so, I just want to know more information and when are we getting started. And the reason that is, is once again, you have to be providing free value on a consistent basis. If people cannot get results from you without ever spending a dime, and y'all know y'all can go through a lot of my comments on my videos, girl, yes, I did X and she changed X and I, DMs I get all of that. At the end of the day, organic funnels are meant for you to be able to build that trust with your potential buyer, right? And at any moment, sometimes it takes people, you know, they may follow me. I've gotten, you know, messages, inquiries, girl I've been following you for six months and I finally pulled the trigger. Or I have some people to be like, girl I came across your video today, when are we starting, right? Once again though, you should not have to be chasing down leads if you have a good organic content strategy. Some people are doing organic plus paid, I love that method. I don't do any paid ads right now. I am honestly just not in a place to take that many clients, but if you can do organic well, a sales call is really just an intro call. So that's when you know you've created good organic content that is also going to weather the storm whether we're in a bad economy, good economy, whatever.
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