THIS EXCITING

@yesdayworld

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Views

113.9K

Likes

2.5K

Comments

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SoundTikTok sound · original sound - yesdayworld

Promoted product

YES DAY

Clean, clinically tested skincare for teens & tweens (ages 10+). Gentle, barrier-supporting formulas safe for all skin types & tones—designed for healthy, hydrated skin.

6 videos

Why it worked

The video effectively uses a popular influencer and a trending product to create a relatable shopping experience. The "haul" format and the clear call to action encourage viewers to visit the store and make a purchase.

Summary

A young woman visits an Urban Outfitters store to find and purchase products from the brand YES DAY BEAUTY. She browses the store, finds the beauty section, and selects several items before purchasing them at the checkout.

Structure

1Entering Urban Outfitters
2Browsing the store
3Finding the beauty section
4Selecting products
5

Original caption

@Txunamy 🤝 a Yes Day run at @Urban Outfitters 💜🛍️

More from @yesdayworld

Product placement

Urban Outfitters: APPEARS - a store name and logo visible on the storefront. Removing it would not change what happens in the video. YES DAY: ACTS - products are shown, held, and purchased. Removing it would change what happens in the video.

Call to action

Go check it out

On-screen text

THIS EXCITING OFFICIALLY AVAILABLE OUTFITTERS OBVIOUSLY HAD MYSELF WALKED LITTLE NO SECTION WAS Beauty HOW EVERYTHING THE COURSE THROUGH A FAVORITES YES DAY YES DAY NOW URBAN LOCATIONS OUT

Transcript

THIS EXCITING because I just heard yesterday is officially available at Urban Outfitters. So obviously I had to come see it for myself. I walked around the store for a little bit because I had no idea where the beauty section was. And then I finally found it. Look how everything looks on the shelf. Of course, I had to look through everything and grab a few of my favorites. YES DAY. YES DAY. YES DAY is available now at select Urban Outfitters locations. So go check it out.