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263Talking HeadContrarian hookFinance
Hook
"buying a house on $55K salary is impossible"
@jocelynbesara
21.4K followers · usually 2.5K views a post
Views
620.3K
Likes
50.1K
Comments
601
Shares
210
View velocity
+22.3K views over 3.1d · ~7.1K/day · 4 observations
Why it worked
The video likely resonated with viewers by challenging a common financial myth and offering an aspirational outcome, creating a sense of possibility and relatability.
Summary
The video starts with a text overlay stating that buying a house on a $55K salary is impossible. It then transitions to the creator, who is now a homeowner, smiling and posing in what appears to be her new home.
Structure
- 1Claim that buying a house on $55K is impossible
- 2Creator puts on headphones
- 3Creator transitions to being a homeowner
- 4Creator poses in her new home
On-screen text
"buying a house
on $55K salary
is impossible"
anyways here's me as
a homeowner ✨🔑🏠
Original caption
#homeowner #realestate #girlythings #homebuyer #girlboss
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