When my hair looks good, I feel good.

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@nehamathew20

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SoundTikTok sound · original sound - nehamathew20

Promoted product

Odele

Odele Beauty is a clean beauty brand creating salon-grade, cruelty-free hair care + body products that are safe + designed to share with anyone who shares your shower.

7 videos5 creators

Why it worked

The video uses a relatable 'look good, feel good' hook and provides a clear, simple demonstration of the product's benefit, making the recommendation feel authentic and easy to follow.

Summary

A creator demonstrates how she uses Odele hair oil as a finishing product to add shine to her hair. She explains the application process and highlights the lightweight nature of the product.

Structure

1Introduction to the product
2Explaining the product's purpose
3Demonstrating application
4Final result and recommendation

Product placement

Original caption

new haircare staple! @Odele ⭐️ #odelepartner #odele #hairoil #hairproduct #indianhair

More from @nehamathew20

On-screen text

definitely go check it out

Transcript

When my hair looks good, I feel good. And this hair oil from Odele leaves my hair looking super shiny. So, let me show you how I like to use it. This hair oil is intended to be a finishing oil, so I like using it after I've styled my hair. I just go in with one to two pumps. It's very lightweight. I like to work the product from the bottom of my hair and then work my way up. This is such a good product if you're looking for a lightweight hair oil.