Reply to Beli's comment Deeper! Def think we can go for a good deep color.

@poomcosmetics

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Selling · Other Product

Poom Cosmeticsseen in 14 videos →www.poomcosmetics.com ↗

Why it worked

The creator leverages user feedback and offers a tangible incentive (free samples) to drive engagement and product development, creating a sense of community involvement in the product's creation.

Summary

The creator is testing and swatching deeper shades of Poom foundation, seeking feedback to perfect a neutral deep shade. They are offering free samples to those interested in trying it out.

Structure

1Introduction of Poom's deepest shades
2Creator's struggle to perfect a neutral deep shade
3Request for audience help and feedback
4Offer of free samples
5Enthusiasm for the perfected shade

Product placement

Poom's deepest shades (ACTS - foundation shades being tested and discussed, creator is trying to perfect them for sale, removing them would change the video's purpose).

Original caption

Replying to @Beli Poom’s deepest shade #deepshade #foundation #koreanmakeup

More from @poomcosmetics

Their other posts in the index, biggest breakout first.

Call to action

please let me know and I will send you a free sample

On-screen text

Reply to Beli's comment Deeper! Def think we can go for a good deep color. Testing Poom's deepest shades 👀 #600 #650A. #650B. #650C Last time I shared the swatches of Poom's deepest shades. You guys asked me to go a little bit deeper, so I did. And it's been quite a struggle to perfect a deep neutral shade. I don't want a deep shade that is too red. I don't want one that has a grey cast. So I did a lot of iterations with my manufacturer to get this one right. Have a couple of variations. I really need help. If you feel like this is your skin tone and you love Korean foundations and you wanna test it out, please let me know and I will send you a free sample, because this is the first time I got a sample back where I was like, it is so neutral and so perfect. What do we think? And let me know.

Transcript

Last time I shared the swatches of Poom's deepest shades. You guys asked me to go a little bit deeper, so I did. And it's been quite a struggle to perfect a deep neutral shade. I don't want a deep shade that is too red. I don't want one that has a grey cast. So I did a lot of iterations with my manufacturer to get this one right. Have a couple of variations. I really need help. If you feel like this is your skin tone and you love Korean foundations and you wanna test it out, please let me know and I will send you a free sample, because this is the first time I got a sample back where I was like, it is so neutral and so perfect. What do we think? And let me know.