POV: I refused to cancel her order

@poomcosmetics

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Selling · Ecom Product

Poom Cosmeticsseen in 14 videos →www.poomcosmetics.com ↗

Why it worked

The video taps into the relatable struggle of e-commerce business owners dealing with website glitches and inventory issues. The creator's decision to go above and beyond for the customer creates a positive narrative that resonates with viewers.

Summary

The creator explains that a customer ordered a sold-out shade of foundation due to a website glitch. Instead of cancelling the order, the creator ordered the product from their own Amazon storefront and shipped it to the customer, also fixing the glitch on their Shopify store.

Structure

1Customer orders sold-out shade due to glitch
2Creator decides to fulfill the order
3Creator orders from Amazon storefront
4Creator ships order and fixes glitch
5Order fulfilled despite initial issue

Product placement

Poom Cosmetics Natural Glow Hydrating Foundation: ACTS - it is the product being sold, and the creator is showing it and discussing its availability. Removing it would change the video's topic. Shopify: SUBSTRATE - it is the platform on which the creator's store runs, and a glitch on it is mentioned as a problem. Removing it would not change the video's topic. Amazon storefront: SUBSTRATE - it is the platform where the creator sells their product. Removing it would not change the video's topic.

Original caption

Shade 300 sold out on my website so instead of cancelling her order… I literally ordered my own foundation from Amazon and shipped it to her 😭 founder life #beautybrand #koreanmakeup #foundation #packingorders

More from @poomcosmetics

Their other posts in the index, biggest breakout first.

On-screen text

POV: I refused to cancel her order I don't know if this is crazy of me, but someone ordered shade 300 from our website recently, and if you guys know, shade 300 is sold out, but there was a glitch on Shopify for some reason and they were able to order shade 300. When I got the order, I was wondering like, what do I do? Should I cancel the order or do I. What should I do? And then I did something kind of crazy. I ordered our a shade 300 on our Amazon storefront because our Amazon storefront has inventory left of shade 300 and 200. I don't know if you guys know this or not, it is available on Poom's Amazon storefront. So I ordered it and now I'm sending that to her plus the beauty tools that she ordered. Happy that I don't have to cancel her order. And I did fix the glitch on our Shopify and it should correctly say that it's out of stock right now, but at least for this order anyway, she'll be getting her shade 300. And this order is for Minna from Washington.

Transcript

I don't know if this is crazy of me, but someone ordered shade 300 from our website recently, and if you guys know, shade 300 is sold out, but there was a glitch on Shopify for some reason and they were able to order shade 300. When I got the order, I was wondering like, what do I do? Should I cancel the order or do I. What should I do? And then I did something kind of crazy. I ordered our a shade 300 on our Amazon storefront because our Amazon storefront has inventory left of shade 300 and 200. I don't know if you guys know this or not, it is available on Poom's Amazon storefront. So I ordered it and now I'm sending that to her plus the beauty tools that she ordered. Happy that I don't have to cancel her order. And I did fix the glitch on our Shopify and it should correctly say that it's out of stock right now, but at least for this order anyway, she'll be getting her shade 300. And this order is for Minna from Washington.